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Brand Manager

3.00 to 8.00 Years   Bangalore, Mumbai City, Delhi   06 Jan, 2022
Job LocationBangalore, Mumbai City, Delhi
EducationNot Mentioned
SalaryNot Disclosed
IndustryInternet / E-Commerce
Functional AreaGeneral / Other Software
EmploymentTypeFull-time

Job Description

Roles and ResponsibilitiesSummary:Responsible for Driving Brand activities in the year across channels, geographies and media to ensure delivery against Brand Marketing and Business Objectives.Responsibilities:

  • Responsible for overall Brand Marketing and Business Objectives delivery.
  • Developing the Annual Brand Plan, Key Growth Pillars andthe ATL & BTL execution elements there in.
  • Driving execution in year as per agreed Brand Activation Calender
  • Working with agency partners on development of all Creative execution elements Offline and Online Media, and POS material, and deployment of the right media mix
  • Work with internal stakeholders to ensure all agreed Brand initiatives are delivered in a timely manner
  • Monitor and track brand performance and Brand health, through internal and external data analysis.
  • Identify avenues to drive Brand profitability
Desired Candidate ProfileRequired Skills / Experience / Competencies:
  • Minimum Master s in Business Administration (MBA) from reputed institute.
  • At least 3-4 years experience in Brand Management, Some Sales experience desirable
  • Past working experience in FMCG industry is required.
Preferred Skills / Experience / Competencies:
  • Strong Analytics and Creative thinking
  • Ability to multi task and be comfortable with some ambiguity.
  • Ability to influence, persuade, work with different functions within the organization.
  • A judicious mix of both interpersonal and business skills.
Job Requirements:
  • Full time Position
  • Willing to travel across the country, including rural areas and if required.
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Keyskills :
marketingadvertisingbrand managementsalesatlright mediaonline mediapos materialbrand marketingbrand activationbrand performanceworking experiencebusiness administrationbtlposbrandagencybusinessanalyticsmanagement

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