hireejobs
Hyderabad Jobs
Banglore Jobs
Chennai Jobs
Delhi Jobs
Ahmedabad Jobs
Mumbai Jobs
Pune Jobs
Vijayawada Jobs
Gurgaon Jobs
Noida Jobs
Oil & Gas Jobs
Banking Jobs
Construction Jobs
Top Management Jobs
IT - Software Jobs
Medical Healthcare Jobs
Purchase / Logistics Jobs
Sales
Ajax Jobs
Designing Jobs
ASP .NET Jobs
Java Jobs
MySQL Jobs
Sap hr Jobs
Software Testing Jobs
Html Jobs
IT Jobs
Logistics Jobs
Customer Service Jobs
Airport Jobs
Banking Jobs
Driver Jobs
Part Time Jobs
Civil Engineering Jobs
Accountant Jobs
Safety Officer Jobs
Nursing Jobs
Civil Engineering Jobs
Hospitality Jobs
Part Time Jobs
Security Jobs
Finance Jobs
Marketing Jobs
Shipping Jobs
Real Estate Jobs
Telecom Jobs

Porter.in - Deputy General Manager - Marketing

4.00 to 10.00 Years   Bangalore   06 Jan, 2022
Job LocationBangalore
EducationNot Mentioned
SalaryNot Disclosed
IndustryLogistics / Courier / Transportation
Functional AreaSales / BD
EmploymentTypeFull-time

Job Description

- We are looking for an individual who will be creating & driving marketing strategy for On demand vertical. You will be owning the complete lead to an early handholding journey for the customer/partner. - Development and execution of annual marketing strategy in line with business objectives and revenue targets- Help strengthen data-led thinking and lead the development & calibration of user acquisition playbook across the cities & categories- Extensive crafting of target audience, consumer personas, their need states enabling Porter to drive better adoption of various categories- Driving penetration and brand awareness by finding innovative & cost-effective ways of reaching our TG through a combination of (not limited to) digital marketing, PR, on-ground activations, ATL & BTL communications, alliances & merchandise.- Develop continuous improvement charters, scopes of work, plans and schedules with the objective of increasing lead & user base.- Develop, test and execute aggressive multi-channel marketing plans to drive user acquisition & marketing automation- Work with Product/Analytics/City teams to deliver successful outcomes on critical marketing metrics (MAU, DAU, Acquisitions etc.)- Conceptualizing marketing campaigns and building relevant workflows by segmenting the user base appropriately to identify opportunity areas in the users lifecycle- Create experiment frameworks, analyze results and structure scalable campaigns to drive marketing effectiveness & metrics- Mentoring and guiding other team members. Ensure effective utilization of resources under your function.- Identify competitors and evaluate their strategies and positioning and devise counter-strategies. Conduct customer, brand and product research initiatives- Conduct market research to determine market requirements for existing and future products. Identify and plan differentiated and impactful marketing strategies/materials.Expectations from Candidate :- Dynamic, self-starter and highly motivated individual who would like to work in an intellectually & professionally challenging environment and can contribute in building up the fastest growing logistic startup in India- Ability to work collaboratively with teams across marketing channels - Affinity in setting up, reviewing and optimizing processes- Familiarity with tools like webengage / clevertap would be a plus- Ability to meet deadlines, prioritize work, handle changing priorities with use of judgment- Excellent communication and presentation skills, both written and verbal- Strong comfort with data and ability to stitch stories and recommendations through data insights.- Staying current with emerging opportunities & trends in marketing,

Keyskills :
salesmarketingbusiness developmentmanagementbudgetingscopes of workmarket researchbrand awarenesstarget audienceproduct researchdigital marketingmarketing strategypresentation skills

Porter.in - Deputy General Manager - Marketing Related Jobs

© 2019 Hireejobs All Rights Reserved