General Manager - Marketing Communications & Public Relations

Job Description

General Manager (Marketing Communications & Public Relations)- You are responsible for implementing and maintaining a robust strategic organizational public relations program. This programs goal is to ensure that the organization seen as a leader in their Category and field.- Responsible for assisting in brand management and content distribution strategies, marketing communication, advertising, partnership development, and managing overall execution of the communications goals. - Also serve as the media relations expert and help to establish Organisation and its members as thought leaders to a broader audience. Through integrated public relations, this position will continue to increase the visibility of the organizations many programs, events, and initiatives to the larger community.Key Responsibilities- Manages strategic proactive media outreach by identifying Companies brand awareness opportunities; takes initiative to act upon these opportunities to achieve results. Manages relationships with media to create future opportunities.- Oversees organizations email marketing campaigns for all departments and programs.- Oversees digital and social media strategy, including the evolving digital market and contributes new ideas to enhance the organizations social presence. Analyzes, synthesizes and course corrects based on data and metrics provided.- Identifies trends and leverages opportunities within the industry, through the use of social and digital tools and channels.- Leads assignments to support the strategic vision of organisation; develops recommendations of marketing activities to increase revenue.- Manages projects and campaigns including coordinating with vendors and managing the communications team junior staff members.- Leads and provides strategic direction on new projects. Manages and prioritizes staff time to fulfill cyclical as well as new projects as needed.- Manages vendor and consultant relationships including metrics and reporting.- Oversees the creation of marketing materials including managing graphic design projects to completion and acts as brand liaison to the organization to ensure consistent brand voice, vision, and aesthetic are achieved.- Manages all internal department relationships and project needs for the communications team.- Manages marketing of the Companys Competitions and programs.Qualification And Experience:i. MBA in Marketing/ Communications/Public Relations/ Journalism or a related field, with 10+ years of relevant work experience in Marketing Communications & Public Relationsii. Experience managing media relations and marketing campaigns required, Real Magnet experience a plusiii. Understanding of website content management systems, required, Drupal experience a plusiv. Experience managing social media communities for brands, requiredv. Print and online advertising experience, preferredvi. Experience managing staff and vendor relationships, preferredvii. Experience executing social media outreach to targeted audience segments, requiredviii. Exceptional written, oral, proofreading, branding, design oversight, interpersonal and presentation skill set.ix. Management, analysis and growth of social and digital advertising campaigns with measured results.x. Strong organizational and project management skills that reflect ability to perform and prioritize multiple tasks seamlessly with excellent attention to detail.xi. Ability to build and maintain beneficial media relationships on an organizations behalf.xii. Ability to take initiative and manage projects assigned through completion with minimal supervision.xiii. Ability to work effectively independently and as a highly resourceful team player under pressure and within deadlines.xiv. Creative and innovative thinker, who actively presents new opportunities, proposes solutions and recommends best practices.xv. Ability to anticipate challenges and effectively resolve conflict by identifying opportunities.xvi. Ability to work creatively and with flexibility in a fast paced environment while maintaining high work standards.xvii. Ability to develop rapport and engender trustxviii. Exhibits a positive attitude and professional demeanorRemuneration:An outstanding remuneration package that rewards professionalism and diligence will be on offer for the successful applicant as well as a well defined career path. An excellent package will be on offer for the right candidate, including an above industry base salary for the right person as well as the most complete employee benefit scheme. Dont miss out on this opportunity to join the market leaderContact Person Name, Address & Nos.:P.G.GaneshPartnerPerfect PlacerMobile : 9873663105,

Keyskills :
managing media relationsmedia outreachnew projectsgraphic designmedia strategyemail marketingsocial media outreachsocial mediacontent management systemsbranding identity marketing