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Assistant General Manager - Marketing

6.00 to 11.00 Years   Gurugram   28 Sep, 2022
Knowmax - Knowledge Management Software
Job LocationGurugram
EducationNot Mentioned
SalaryNot Disclosed
IndustryIT - Software
Functional AreaMarketing / Communication
EmploymentTypeFull-time

Job Description

    1. Key Role AGM- Marketing2. Grade/ Designation G-103. Key Relationships (Reporting to/ Team description/ Peer group) : VP - Operations (Maxicus) & Sr.VP Sales4. Roles & Responsibilities : - Craft strategies for all Marketing teams, including Digital, Advertising, Communications, and Creative.- Prepare and manage monthly, quarterly and annual budgets for the Marketing department.- Set, monitor, and report on team goals- Design branding, positioning, and pricing strategies- Ensure our brand message is strong and consistent across all channels and marketing efforts.- Analyze consumer behavior and determine customer personas- Identify opportunities to reach new market segments and expand market share- Craft quarterly and annual hiring plans- Monitor competition (acquisitions, pricing changes, and new products and features)- Coordinate sales and marketing efforts to boost brand awareness- Participate in the quarterly and annual planning of company objectives- Plan Lead Generation activities through Omni channel approach.5. Key KPIs : - SQLs per month- Email Campaigns Created- Cost per acquisition- Quality backlinks to be generated6. Key skills & competencies :- Communication Skills- Creativity and Problem-Solving- Attention to Detail. - Interpersonal Skills- Leadership.- Adaptability.- Data Analysis & Analytics.7. New/replacement : New,

Keyskills :
salesbusiness developmentmanagementmarketingtargetdata analysis

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