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Copy writer, Gurgaon

2.00 to 7.00 Years   Gurugram   29 Nov, 2021
Job LocationGurugram
EducationNot Mentioned
SalaryRs 4.0 - 7 Lakh/Yr
IndustryBPO / Call Center
Functional AreaSales / BD
EmploymentTypeFull-time

Job Description

Hello,We are looking for a Copy Writer for our organization. Please find the details below:What is the work like The types of projects and clients vary widely, although some copywriters may specialise in an industry sector. They may also specialise in producing copy for:

  • Above the line advertising, which uses mass media like TV, cinema, interactive media, posters and radio scripts to promote brands
  • Below the line advertising, which uses less conventional methods that focus on direct means of communication, like brochures, leaflets, press advertisements and direct mail.
  • The copywriter is responsible for taking a clients advertising brief and generating original copy ideas that grab the attention of the target audience. This can include creating straplines, slogans, body copy, jingles and scripts.
Usually working on multiple projects, the typical creative process can involve:
  • Meeting with account executives to discuss the clients requirements and core messages
  • Familiarizing themselves with the product, target audience and competitor activities in the market
  • Brainstorming ideas and concepts for the visual and words with other members of the creative team
  • Presenting initial ideas to the creative director, some of which may be rejected or developed into workable concepts
  • Writing various copy options, which may be presented to the client as a story board (a consecutive series of frames depicting the script and drawings that may be used)
  • Modifying copy until the client is satisfied
  • Overseeing the production phase, booking and liaising with designers, illustrators, printers, photographers and production companies
  • Accuracy is essential. The copywriter and art director are accountable for checking all the content being advertised is truthful and complies with codes of advertising practice. Although proofreaders may examine the final copy, copywriters are also responsible for checking spelling and grammar
Working Days - 5Location - GurgaonCandidates who are interested shall apply for the job.Regards,Sia, Hello,We are looking for a Copy Writer for our organization. Please find the details below:What is the work like The types of projects and clients vary widely, although some copywriters may specialise in an industry sector. They may also specialise in producing copy for:
  • Above the line advertising, which uses mass media like TV, cinema, interactive media, posters and radio scripts to promote brands
  • Below the line advertising, which uses less conventional methods that focus on direct means of communication, like brochures, leaflets, press advertisements and direct mail.
  • The copywriter is responsible for taking a clients advertising brief and generating original copy ideas that grab the attention of the target audience. This can include creating straplines, slogans, body copy, jingles and scripts.
Usually working on multiple projects, the typical creative process can involve:
  • Meeting with account executives to discuss the clients requirements and core messages
  • Familiarizing themselves with the product, target audience and competitor activities in the market
  • Brainstorming ideas and concepts for the visual and words with other members of the creative team
  • Presenting initial ideas to the creative director, some of which may be rejected or developed into workable concepts
  • Writing various copy options, which may be presented to the client as a story board (a consecutive series of frames depicting the script and drawings that may be used)
  • Modifying copy until the client is satisfied
  • Overseeing the production phase, booking and liaising with designers, illustrators, printers, photographers and production companies
  • Accuracy is essential. The copywriter and art director are accountable for checking all the content being advertised is truthful and complies with codes of advertising practice. Although proofreaders may examine the final copy, copywriters are also responsible for checking spelling and grammar
Working Days - 5Location - GurgaonCandidates who are interested shall apply for the job.Regards,Sia,

Keyskills :
adobe creative suitetarget audienceinteractive mediaaccount executivesartlessradiocodesstorycinemaoptionsscriptspostersjinglesslogansprintersleafletsspellingadvertising

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