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CREATIVE LEAD BRAND KETING

7.00 to 10.00 Years   Gurugram   11 Dec, 2019
Job LocationGurugram
EducationNot Mentioned
SalaryNot Disclosed
IndustryMedia / Dotcom / Entertainment
Functional AreaGeneral / Other Software
EmploymentTypeFull-time

Job Description

Who we areLaunched in 2007 in Gurgaon, India by Aloke Bajpai and Rajnish Kumar, ixigo is India s leading travel search marketplace, connecting over 80 million travellers with content & deals from over 25, 000 online & offline travel & hospitality businesses. ixigo aggregates and compares real- time travel information, prices & availability for flights, trains, buses, cabs, hotels, packages & destinations. ixigo s mission is to simplify the lives of travellers by building apps that make their travel search and planning hassle- free and it has won several awards in its journey, including the TiE- Lumis Entrepreneurial Excellence Award and the NASSCOM Top- 10 Emerge Award. ixigo s investors include Sequoia Capital India, Fosun Kinzon Capital, SAIF Partners, MakeMyTrip & Micromax.Role & ResponsibilitiesYou will be instrumental in conceptualising and planning various brand initiatives including ATL, BTL and Social. Youll work closely with the in- house video, content, design and brand team to ideate and execute all consumer- facing campaigns. Key responsibilities will include: Building a unified design, tone, and voice to deliver effective brand communication. Converting briefs into impactful copy and visual/ video communication Leading creative vision, design and execution of all marketing initiatives, including cross- platform product integration, partner promotions, display campaigns, emails, print ads, TVCs, social creatives and branding Creating and shaping messages from strategy to brand positioning to creative direction Leading the execution of creative strategies to ensure end- to- end creative excellence Working with the Brand head to formulate, finalize & maintain brand guidelines across all marketing collaterals Collaborating with your team of creative designers & copywriters to guide concept, brand, and copy for brand / brand partnerships/ Tactical campaigns Directing a variety of creative/ copy resources (agencies, in- house, freelancers, writers, photographers, producers, directors, print production manager etc.) on creative execution to ensure creative excellence Contributing to brainstorming and creative brief development basis business / brand objectives Skills & Qualifications Must have prior experience with known brands or agencies Must have a mastery of Adobe Photoshop/ Illustrator and other Design tools with experience of working with copywriters/ content writers. Must have a portfolio that demonstrates exceptional Copy & Art capabilities 7 to 10 years of experience in advertising or client- side is a must Extensive exposure to a deadline- driven production environment Bachelors degree in design or equivalent professional experience High energy and drive to work in a startup environment Excellent team player Strong communication skills Ability to manage multiple projects simultaneously, work within a marketing team, and other departmentsCompensation:Competitive, will not be a constraint for the right candidateCulture:ixigems enjoy a fun and rewarding work atmosphere. We do not believe in hierarchies, and we encourage communication and constructive collaboration. We believe in the personal growth of individuals, creative approaches to solve real- world problems, and questioning the status quo!,

Keyskills :
marketingdesign brand managementconcept development managementmultiple projects simultaneously print adstime travel

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