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Job Location | Gurugram |
Education | Not Mentioned |
Salary | Not Disclosed |
Industry | Advertising / MR / PR / Events |
Functional Area | General / Other Software |
EmploymentType | Full-time |
DescriptionPosition at GroupMOverview of job Essence, part of GroupM, is a global data and measurement-driven agency that blends data science, objective media and captivating experiences to build valuable connections between brands and consumers. Clients include Google, Friesland Campina, and the Financial Times. The agency is more than 1800 people strong, manages over $3.2B in media spend and deploys campaigns in 71 markets via its global offices throughout North America, EMEA and APAC. Visit essenceglobal.com for more information and follow us on Twitter at @essenceglobalMedia Planning Managers are responsible for analyzing data, thinking creatively and dreaming up innovative strategies to make sure marketing campaigns reach the right target audience in the most effective way possible. Armed with this critical analysis, Brand planning managers devise, propose, or recommend strategies for using certain media effectively to attract and retain customers, increase brand recognition, and maintain customer satisfaction and loyalty.3 best things about the job:
Keyskills :
project managementcustomer relationsprocurementprogresssitesocial mediadata sciencedigital mediamedia planningmedia researchbrandingidentity marketing