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Regional Manager - Customer Marketing - FMCG/OTC (5-10 yrs)

5.00 to 10.00 Years   Kolkata, Mumbai City   30 Dec, 2021
Job LocationKolkata, Mumbai City
EducationNot Mentioned
SalaryNot Disclosed
IndustryRecruitment Services
Functional AreaMarketing / Communication
EmploymentTypeFull-time

Job Description

Positions:- Regional Customer Marketing ManagerReporting to:- National Customer Marketing ManagerGender:- Male/Female Location:- Mumbai & will be the responsible for entire WestKolkata & will be the responsible for entire EastKEY ROLES & RESPONSIBILITIES:-1. To identify, design and execute strategies to achieve regional targets for:a. ECOb. Average lines per callc. New Outlet expansiond. Coveragee. ICON2.To ensure AOP for region across channels is achieved by proactively identifying areas of development and share insights along with POA (Plan on action)3.To lead and ensure smooth execution of various trade marketing initiatives in region.a.NPD Launchb.New initiatives / Special Drives4.Gather, evaluate, and share insights from Market to help Trade marketinga.Improve Existing brands / SKUsb.Deliver better NPDs plans: Detailed competition benchmarking (brands, MRP, PTR, PTS, schemes, incentives, etc).5.To ensure smooth execution of Trade activation and settlement activities including gift articlesOPPORTUNITY:- To work in a start-up environment, yet under mentorship of industry veterans- To grow at faster pace, close interaction with senior leadership- To contribute to launch of many products over a short span of timeEducation - Masters in business administration or equivalentExperience: 5+ years work experience (post qualification) in FMCG/OTC manufacturing set-up of the reputed firmSkills:- Candidate should have strong interpersonal skill- Knowledge of vendor base across channels in the region- Good communication skills- Business acumen across channels- Ownership and skill to work in conflict.,

Keyskills :
salesmarketingbusiness developmenttargetretailtrade marketingbusiness acumencustomer marketingmarketing initiativesbusiness administrationmrpaopstartup environment

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