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Job Location | Mumbai City |
Education | Not Mentioned |
Salary | Not Disclosed |
Industry | Education / Training |
Functional Area | Copywriting |
EmploymentType | Full-time |
We are on our way to become the leader in low-cost brokerage and No.1 stock broker in the country. We scaled from a customer database of 25k customers in 2017 to 2 Lakh customers in 2019 to 2+ Million customers now.The company will continue to be driven by its guiding principle of making trading in stock markets simple and affordable for all.Company s focus on high-design and leading-edge technology seeks to revolutionise the online trading industry in India, all at disruptive price points. Backed by Ratan Tata, Upstox had raised $4 million in Series A funding in early 2016 that was led by Kalaari Capital. The round also saw participation from health care tech firm GVK Davix Technologies Pvt Ltd. US-based investment firm Tiger Global Management invested $25 million in the company in September 2019 in a Series B funding round.We have a team of highly skilled technology and finance professionals, and are currently looking for highly motivated field experts to be part of our high-energy team.Position: Copy Writer/Sr. Copy WriterJob Role:-Write copy that is effective, yet simple-Occasionally write long form (and sometimes edit) digital content that meets project goals, as per need-Ensure online content complies with our brand standards-Review stats on an ongoing basis to understand how the copy/content is working and improvise accordingly-Liaison with other departments as needed to ensure the content strategy is effectively implemented across channels-Create scripts for advertisements and product videos-Partners with product managers, internal business stakeholders and functional teams to define content requirements and strategy that best achieve business goals-Writes (and sometimes edits) digital content that meets project goals and end-user needs for complex efforts-Works with other departments as needed to ensure the content strategy is effectively implemented across channels-Ensures online content complies with corporate brand standards, web style guide, legal and compliance-Collaborates on the development of content style guides, content and messaging strategies, best practices and processes-Partners with other writers within the organization to leverage and share ideas and make recommendations that apply broadly across multiple channels-Reviews analytics on an ongoing basis to understand user behavior to manage and shape content and messaging strategies-Evaluates the usability of new and existing products, and makes constructive suggestions for change-Contributes to marketing campaigns with ideasSkills - A great candidate should:-Have a Bachelor s degree in English, journalism or a related field; coupled with excellent English proficiency-Be highly creative and imaginative with an effective writing style that is fresh, consistent and customer-friendly-Have a flair for writing with an understanding of what works on the internet & social media-Have good interpersonal skills & the ability to communicate and collaborate effectively-Be able to work under pressure, consistently meet tight deadlines and have an eye for detail-Have a knack for editing and proofreading with good research skills-Have an interest in commerce, popular culture, and new advertising trends and techniques-Be knowledgeable about digital marketing tactics, including SEO, email marketing and web analytics-Have hands-on experience with Content Management Systems ( e.g.WordPress )-Have a portfolio of published articles-Have at least two years of experience writing for a B2B audiencePsst tips on how you can beat the competition:If you can showcase your abilities to:Be self-driven / quick starterHave an ownership mindsetAggressively drive and deliver resultsA basic requirement but one that many forget: Make sure you go through our website , download our app and give us feedback!,
Keyskills :
content management systemsstock marketstyle guidesstock brokingonline tradingonline contentemail marketingdigital content