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Manager - Digital Marketing - Manufacturing/Electricals (4-6 yrs)

4.00 to 6.00 Years   Mumbai City   21 Mar, 2023
Techno Science
Job LocationMumbai City
EducationNot Mentioned
SalaryNot Disclosed
IndustryRecruitment Services
Functional AreaGeneral / Other SoftwareInternet Marketing
EmploymentTypeFull-time

Job Description

    Digital Marketing Manager- Build the entire digital marketing roadmap.- Developing and implementing comprehensive digital marketing programs across all digital channels including web, SEO/SEM, database marketing, email, social media and display advertising campaigns, in line with brand plans and business priorities- Working with content marketing and design teams to create suitable content for each stage of a customers digital journey.- Reviewing and optimizing the design and content of all online assets including the company website and social media pages.- Planning and controlling of the digital marketing budget and spend by allocating budgets to different channels.- Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.- Regularly monitoring user analytics and using these insights to drive strategies to secure downloads and improve customer engagement.- Ensuring that marketing and communications efforts adhere to agreed timelines and managing expectations with various stakeholders.- Liaise with Product, Design and Sales directors to increase client satisfaction through cohesive strategies.- Integrate offline marketing to digital marketing goals to achieve brand goals.- Social Media Planning and Monthly Campaign Management.- Motivate digital marketing team to achieve goals- Monitor competition and provide ideas to stand out.- Stay up-to-date with digital technology developments & innovationsKey Skills :- You have prior experience in a similar role of at least 4-6 years- Demonstrable experience in designing and implementing successful digital marketing campaigns- You have good knowledge of various aspects of digital marketing including SEO, social media marketing, email marketing, marketing automation and digital marketing analytics tools such as Google Analytics and Tableau.- You have excellent written and verbal communication skills.- You are a creative thinker and problem solver.- Familiarity with web design.- Excellent analytical and project management skills- Strong team management.- You thrive in matrix environments and are adept at building relationships with different stakeholders.- Should be a team player and nimble in managing situations to drive performance of internal and external teams.,

Keyskills :
social media marketingsocial mediamedia planningemail marketingmedia marketingmonthly reportsgoogle analyticsmarketing budgetdigital channelsdigital marketing

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