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| Job Location | Mumbai City |
| Education | Not Mentioned |
| Salary | Not Disclosed |
| Industry | Education / Training |
| Functional Area | General / Other Software |
| EmploymentType | Full-time |
What attracted you to Ethinos 100 words on why we should hire youMarketing Automation SpecialistExperience of 4 to 7 years Build and design campaign and lead-nurturing programs in the Marketing Automation Platform (MAP) Audit the existing MAP instance of the client and address technical and set-up related issues Collaborate with key client stakeholders and to define, review and collect campaign/ program requirements Collaborate with key client stakeholders and to define, review and collect campaign/ program requirements Manage and set up Integration with CRM and 3rd Party APIs Manage day-to-day lead generation workflows and execution of project assets to meet launch dates and pipeline goals Set up and execute tasks related to the contacts/ prospects MAP, CRM database to manipulate and extract targeting data et up and execute tasks related to the contacts/ prospects MAP, CRM database to manipulate and extract targeting data Managing email and contact lists, data and uploads according to campaign requirements and perform QA on lists and workflows Take charge of the database quality, segmentation and tagging efforts for program messages across different personas Implement user profiling, lead scoring and analytics systems Communicate cross-functionally with internal teams on a regular basis to plan activities and campaigns Provide technical guidance, program support and troubleshooting to the client users Document regular marketing automation processes, programs and procedures Measure, analyze marketing campaign performance and provide insights and recommendations to the clientRequired Skills: 3+ years of admin experience in marketing automation, CRM, Marketing Analytics (Marketo/ Eloqua/ Pardot) 3+ years of admin experience in marketing automation, CRM, Marketing Analytics (Marketo/ Eloqua/ Pardot) Minimum of a Bachelor s degree in Technology, Marketing, Digital Marketing, Business Administration or related field Strong quantitative focus with extensive experience in and understanding of marketing metrics Must be familiar with or be able to learn various business application systems quickly Experience with data visualization or BI tools, such as Data Studio, Qlikview or Tableau is a plus Excellent understanding of email marketing concepts Drive and ambition to stay abreast of marketing automation trends Excellent communication skills Strong attention to detail with the ability to multitask and work within a rapidly changing environment Data stewardship skills - data manipulation in MS Excel (intermediate to advanced level) Knowledge of HTML5/ CSS3 a plusNo. of Position : 1Ethinos Digital Marketing is a boutique firm with unique hands on approach to helping clients with all aspects of Digital Marketing Strategy, Social Media Marketing, Search Engine Marketing (SEO & PPC) , Branding & Design, Mobile Marketing and Email Marketing.,
Keyskills :
automation jquery mail reporting sql socialmediamarketing searchenginemarketing socialmedia leadscoring searchengine userprofiling emailmarketing leadgeneration mediamarketing helpingclients mobilemarketing datastewardship digitalmarketin