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Job Location | Pune |
Education | Not Mentioned |
Salary | Rs 4.0 - 6 Lakh/Yr |
Industry | Consumer Durables / Electronics |
Functional Area | General / Other Software |
EmploymentType | Full-time |
Roles and ResponsibilitiesCompetition Tracking and Market insight Tracking competition activity and their offerings in the market Absorb, decimate and provide insightful market information Identify the our weakness vs competition and suggest counter accordingly Help in decision making to improve our volume and penetration based onmarket intelligence Make recommendation based on market intelligence to capatilise onopportunitiesCustomer insight: Understand customer behaviour Connecting dots between customer behaviour and our products/performance Identifying gaps in process/communication which are hindrance in increasingvolume or which are impacting conversionInternal Efficiency : Constantly keep a tab on dealer performance in terms of conversion ratio Gap analysis for lower conversion Monitoring and identify reason loss of customers due to internal efficiency Highlighting internal efficiency to management backed with dataThis role would involve interacting with customers, dealers and field team to gatherinformation.Also gathering information through various traditional/digital modes for ATL & BTLactivities like Ads (Newspaper, Radio, and TV), various articles, events, Brandpromotions, Launch activity etc.Desired Candidate ProfileMin. 2-3 years of experience, preferably in Financial Services/ Banking/ FMCG/Retail/Telecom/Start-ups,
Keyskills :
gap analysisaudio masteringmarket intelligenceintelligent networksatladsradioanalysisarticlesmanagementmonitoringperformanceintelligenceMusic RemixingMIDIAudio RestorationSoundtrackMixerCD Masteringgap