Retail Sales Officer- Berger Paints India Limited

Job Description

Roles and Responsibilities

• Identifying and appointing dealer for deeper market penetration and reach in depth market share.
• Analyze and compare sales plans with the last year base and implement appropriate sales activities to achieve targeted sales.
• Overseeing the sale activities of products thereby achieving increased sales growth/ maximized volume and value growth in depth.
• Assisting the dealers in achieving the targets and providing them with training
• Ensuring the seeding of new product in right Channel.
• Ensuring the SKU range availability at key outlets
• Conceptualizing and implementing sales promotional programs for brand building
• Ensuring profitability of dealers, in alignment with organizations policies and interest
• Making a territory monitoring report every month including competitors activities.
• Conducting the retail audit to assess market potential, estimation of sale of competitors with a view to adopt suitable strategies for sale.
• Solving all the issue of dealer for making smooth business relation.

Desired Candidate Profile

• Candidate should be a Graduate(B.Com / B.Sc) and a Post Graduate Degree / Diploma in Marketing Management with an experience of 2-6 years in Channel Sales preferably from Paints & Building Materials Industry
• Highly energetic, motivated, confident candidates with good communication and selling skills.
• Should have the ability to get the feel of the market and to convert products into business.
• Must be a go-getter with high drive and initiative.

Perks and Benefits, Roles and Responsibilities

• Identifying and appointing dealer for deeper market penetration and reach in depth market share.
• Analyze and compare sales plans with the last year base and implement appropriate sales activities to achieve targeted sales.
• Overseeing the sale activities of products thereby achieving increased sales growth/ maximized volume and value growth in depth.
• Assisting the dealers in achieving the targets and providing them with training
• Ensuring the seeding of new product in right Channel.
• Ensuring the SKU range availability at key outlets
• Conceptualizing and implementing sales promotional programs for brand building
• Ensuring profitability of dealers, in alignment with organizations policies and interest
• Making a territory monitoring report every month including competitors activities.
• Conducting the retail audit to assess market potential, estimation of sale of competitors with a view to adopt suitable strategies for sale.
• Solving all the issue of dealer for making smooth business relation.

Desired Candidate Profile

• Candidate should be a Graduate(B.Com / B.Sc) and a Post Graduate Degree / Diploma in Marketing Management with an experience of 2-6 years in Channel Sales preferably from Paints & Building Materials Industry
• Highly energetic, motivated, confident candidates with good communication and selling skills.
• Should have the ability to get the feel of the market and to convert products into business.
• Must be a go-getter with high drive and initiative.

Perks and Benefits,

Keyskills :
salesmarketingcustomer serviceretailtargetretail auditchannel salescelebrity seedingmarket penetrationbuilding materialsmarketing managementbrandreachsellingbusinessmaterialsterritoryalignmentmanagementpaint