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Brand Manager

7.00 to 12.00 Years   Ahmedabad   14 Nov, 2024
Evoke HR Solutions Pvt Ltd
Job LocationAhmedabad
EducationNot Mentioned
SalaryNot Disclosed
IndustryCement / Building Material
Functional AreaMarketing / CommunicationProduct Marketing
EmploymentTypeFull-time

Job Description

    Position :- Brand ManagerExp- 5yrLocation- AhmedabadKey ResponsibilitiesBrand Strategy Development: -:Create, implement, and manage comprehensive brand strategies that align with the companys objectives and target audience.Market Research:Conduct market analysis and consumer insights research to inform product development, positioning, and promotional strategies.Campaign Management:Oversee the planning, execution, and tracking of marketing and advertising campaigns, ensuring they reflect the brands values and goals.Brand Consistency: Ensure that all communication, both internal and external, is consistent with the brands guidelines, tone, and visual identity.Product Development: Collaborate with product teams to ensure that new product offerings align with the brands overall strategy and consumer expectations.Marketing and Advertising Collaboration:Work with internal marketing teams and external agencies to develop promotional materials, including packaging, advertising, digital content, and events.Brand Performance Analysis: Analyze the effectiveness of brand initiatives and marketing campaigns through KPIs, sales performance, and consumer feedback. Adjust strategies as needed.Budget Management: Plan, manage, and allocate budgets for marketing initiatives and campaigns while ensuring a high return on investment.Competitor Analysis: Monitor market trends and competitors activities to ensure the brand remains competitive.Stakeholder Communication: Liaise with senior management, sales teams, and other stakeholders to ensure alignment on brand objectives and performance.

Keyskills :
brandingbrand building

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