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Digital Marketing Manager

5.00 to 10.00 Years   Ahmedabad   22 Jun, 2022
Alliance Recruitment Agency
Job LocationAhmedabad
EducationNot Mentioned
SalaryNot Disclosed
IndustryRecruitment Services
Functional AreaSales / BDMarketing / Communication
EmploymentTypeFull-time

Job Description

    Responsibilities
    • Accountable for Managing marketing team, pacing, forecasting, and budget management across all paid search and social accounts
    • Accountable for delivery of all projects within agreed upon timelines across all campaigns and always-on programs
    • Facilitate daily, weekly and monthly reporting to evaluate the performance of media against forecasted goals (unique goals across business units and campaigns)
    • Drive execution of new campaign content and delivery across digital channels
    • Provide marketing team with the strategic and tactical recommendations and best-in-class examples they need to dramatically raise our brands organic search profile, attract more of our target consumers, and deliver on their expectations
    • Continually test and learn across audiences, bidding strategies, creative, and channel-specific tactics and report findings to cross-functional partners
    • Lead weekly/monthly reporting, both internally and externally, with the goal of building best practices and iterating on what works
    • Lead ad content development and testing strategy for digital ad creative
    Requirements
    • You should be a creative thinker and strong problem-solver who develops hypotheses to drive insights
    • You should be comfortable with data and love diving into complex data to draw conclusions
    • Substantial experience working with performance marketing metrics (CPM, CPI, CPA, CPC, LTV, and CR).
    Proven years of professional experience in a fast-paced environment working in the Performance Marketing field. (B2C or Edtech experience will be a plus)Contact: Subhajit, Number: hidden_mobileEducational Details: B.Tech/ MBACity: AhmedabadState: GujaratPostalCode: 320008Occupational Category: PermanentRecruiter: Shubhajit Kirtaniya - +91 - hidden_mobileWorkhours: Full TimeQualifications:B.Tech/ MBACreated Date: 06-04-2022Responsibilities:
    • Accountable for Managing marketing team, pacing, forecasting, and budget management across all paid search and social accounts
    • Accountable for delivery of all projects within agreed upon timelines across all campaigns and always-on programs
    • Facilitate daily, weekly and monthly reporting to evaluate the performance of media against forecasted goals (unique goals across business units and campaigns)
    • Drive execution of new campaign content and delivery across digital channels
    • Provide marketing team with the strategic and tactical recommendations and best-in-class examples they need to dramatically raise our brands organic search profile, attract more of our target consumers, and deliver on their expectations
    • Continually test and learn across audiences, bidding strategies, creative, and channel-specific tactics and report findings to cross-functional partners
    • Lead weekly/monthly reporting, both internally and externally, with the goal of building best practices and iterating on what works
    • Lead ad content development and testing strategy for digital ad creative
    Industry: EducationSalary Range: hidden_mobile-550000 INROpenings: 1,

Keyskills :
digital marketingseomarketingadvertisingorganic search

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