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Marketing Analytics

1.00 to 10.00 Years   Ahmedabad   09 Sep, 2026
EXL
Job LocationAhmedabad
EducationNot Mentioned
SalaryNot Disclosed
IndustryBFSI
Functional AreaNot Mentioned
EmploymentTypeFull-time

Job Description

    Key Responsibilities:Marketing Analytics Domain Understanding:Understanding of P&C insurance marketing/ Campaign working understandingParticipate in moderately complex initiatives to deliver insights by converting the business problem into analytical format Programming, reporting the findings, using end results to contribute to large scale planning and processes to create decision strategyGenerate campaign and project performance reports with ability to understand marketing conceptData Analytics: Ability to do end to end programming in python/SAS to extract the results as required by the problem at hand.Review and analyze complex data aggregations Ability to self-check and QC the end results in line with changing requirements and modifications. well versed in EDA ML techniques:Knowledge of Modelling based on large set of variables from varied sourcesUnderstanding and working knowledge of statistical and Machine learning techniquesQualifications & Skills:Education: Masters in Statistics/Economics/MBA, Engineering Experience: 3-6 years of experience Machine Learning, Data Modelling, Programming with SAS/Python.Technical Skills: Python for data analytics and modeling, Machine Learning Techniques, Organizational Skills: Strong time-management skills, with the ability to manage multiple projects and deadlines. Outstanding ability to multitask.Communication: Strong verbal and written communication skills for collaborating with internal and external teams.Competencies: Strong attention to detail and problem-solving skills. .

Keyskills :
Marketing AnalyticsProgrammingData AnalyticsPythonSASData extractionData aggregationEDAPC insurance marketing

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