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| Job Location | Ahmedabad |
| Education | Not Mentioned |
| Salary | Not Disclosed |
| Industry | Recruitment Services |
| Functional Area | Sales / BD |
| EmploymentType | Full-time |
Drive the Digital marketing activities of the company across all online media. The person would be responsible for developing & executing online marketing campaigns / initiatives with the goal of increasing brand awareness, engagement and revenue. A data- driven marketer who is passionate about delivering business performance through online marketing. We want to use innovative digital strategies and not just ad- spend to acquire users.Spearheading the entire Digital Marketing activities of the company - Goal - Drive traffic to the website of potential customers looking for services, with the metric being number of requests submitted and not visits - Define online advertising strategy and creation of multichannel advertising campaigns - Google SEM, Facebook (paid ads, engagement on groups) across our service offerings - Create, manage, optimize ad spend across these in a data driven approach - Conversion funnel optimization based on changes in adwords, targeting, bidding, choice of landing page etc - Strategizing, Planning & Executing activities for all SEO / SEM / SMO / SMM / ORM / Apps marketing - Responsible for Optimizing web traffic and performance metrics like CTR, engagement, lead generation, conversion, site ranking and open rates / opt- outs. - Email marketing strategies to drive higher returns - Developing highly effective & creative demand generation initiatives - Constantly innovate on channels and advertising to build a competitive differentiation around the product.,
Keyskills :
webtraffic emailmarketing leadgeneration brandawareness onlinemarketing digitalmarketing demandgeneration onlineadvertising marketingcampaigns funneloptimization optimizationstrategies erf mancemetrics