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Area Sales Manager - FMCG Modern Trade (for Spice Business)

Fresher   Bangalore   28 Jun, 2026
Talent Leads HR Solutions Pvt Ltd
Job LocationBangalore
EducationNot Mentioned
SalaryNot Disclosed
IndustryFMCG / F&B
Functional AreaSales / BD
EmploymentTypeFull-time

Job Description

    • Experience:5 years in Key Account Management Modern Trade
    • Account Exposure:Worked with leading chains such as DMART, Reliance, Lulu, etc.
    • Role Preference:KAM Modern Trade
    • Location:Bangalore (Head Office role)
    Job Title: ASM Modern Trade Location Bangalore BOKey Responsibilities:1) Key Account Management: Manage relationships with key modern trade accounts and retail chains to drive salesgrowth, category share, and brand presence across assigned territories.2) Sales Planning & Execution: Develop and execute account-wise sales plans, promotions, and growth initiatives toachieve primary and secondary sales targets.3) Joint Business Planning (JBP): Partner with key customers to develop and execute Joint Business Plans aligned withbusiness objectives and category growth opportunities.4) Trade Marketing & Visibility: Drive in-store execution excellence through visibility initiatives, promotionalactivations, planogram implementation, and assortment optimization.5) Business Development: Identify opportunities for new product listings, distribution expansion, and assortmentenhancement across existing and new accounts.6) Forecasting & Inventory Management: Ensure accurate demand forecasting, stock availability, inventory hygiene,and minimal stock-outs in coordination with supply chain and distributor teams.7) Commercial Management: Manage trade spends, promotional investments, and account-level commercials toensure profitable business growth and ROI optimization.8) Data Analysis & Reporting: Track sales performance, market trends, competitor activities, and account profitabilitythrough regular MIS and performance reviews.9) Cross-Functional Collaboration: Collaborate with marketing, finance, supply chain, and category teams to ensureseamless execution of business plans and customer requirements.10) Distributor & Execution Management: Drive alignment with distributor partners and field sales teams to ensureoperational efficiency and execution excellence across accounts.Qualifications:1) 5years of experience in Modern Trade sales or Key Account Management within the FMCG or Foods industry.2) Strong understanding of the Modern Trade ecosystem, including national and regional retail chains, trade marketingpractices, and retail execution.3) Proven experience in managing key accounts, Joint Business Planning (JBP), promotional planning, and salesforecasting.4) Strong analytical and commercial acumen with the ability to interpret sales data, market trends, and businessperformance metrics.5) Experience in handling trade spends, commercial negotiations, and account profitability management.6) Proficient in sales reporting and business tools such as Excel, Power BI, SAP, or similar systems.7) Strong communication, negotiation, and stakeholder management skills.8) MBA or equivalent business degree preferred.9) Ability to work independently in a fast-paced and target-driven environment.10) Willingness to travel as per business requirements.Please note: This role will require to work from office for 5.5 Days in a week.

Keyskills :
fmcg salesmodern trade

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