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| Job Location | Bangalore |
| Education | Not Mentioned |
| Salary | Not Disclosed |
| Industry | Media / Dotcom / Entertainment |
| Functional Area | Sales / BDGeneral / Other Software |
| EmploymentType | Full-time |
Reporting to the CRM Manager you will be responsible for helping to drive customer loyalty and retention targeted customer communications. CRM Analyst (CLOSED) Realbridge e - Marketing Solutions Pvt Ltd Reporting to the CRM Manager you will be responsible for helping to drive customer loyalty and retention targeted customer communications. Working alongside the CRM Manager and the external CRM agency , this role will be pivotal in demonstrating the value of putting the customer at the heart of the organization as the business continues its rapid expansion.Roles Responsibilities: As owner of the email KPIs and relationship with the ESP , you will be responsible for ensuring that email targets are communicated and work with the ESP to develop and deliver the email strategy / roadmap to deliver against targets. Ensure site is up to date with relevant offers at all time. Co - ordinate with Design / Development team to ensure all collaterals are created within brand guidelines. Manage the scheduling , testing and deployment of all customer email / sms / physical mailer campaigns ensuring all tracking codes are applied correctly to facilitate accurate performance monitoring. Work closely with the Email support team to manage customer queries and set - up quality control process to manage customer queries to monitor support team performance. Track the weekly performance of emails / sms KPIs against the weekly and monthly campaigns. Develop a testing strategy to identify the optimal deployment times for emails and provide insights back to the Editorial , Creative and Tech teams. Manage the delivery of response data for tactical lifecycle email campaigns to the CRM agency to facilitate the measurement of targeted tactical on - boarding , reactivation and retention campaigns. Present monthly reports and analysis to managers on the growth of the marketable customer database , developing initiatives to help improve and drive the sales. Qualifications: Any degree from a recognized University Key Skills: Advanced level of computer literacy in Microsoft packages , particularly in Excel Proven experience working within CRM / Email marketing and or campaign management Demonstrated experience in working with databases , data analysis , segmentation and email marketing platforms Excellent communication skills both verbal and written Numerate and analytical Ability to manage project , organize and priorities Excellent team player and interpersonal skills Accurate , systematic and methodical Job Summary Contact Details: Ph: +91 - (0)80 - 2550 - 2551Email: recruitment[at]realbridge[dot]in,
Keyskills :
dataanalysis emailstrategy qualitycontrol emailmarketing ts customerloyalty computerliteracy campaignmanagement communicationskills interpersonalskills esp mailsupp monthlyrep messagingplatf ms