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Job Location | Bangalore |
Education | Not Mentioned |
Salary | Not Disclosed |
Industry | IT - Software |
Functional Area | General / Other SoftwareSales / BD |
EmploymentType | Full-time |
Run a quality check on entire infra , ensure that everything is smooth.- Monitor inbox placement for customers.- Enforce Email standards like SPF , DKIM , and DMARC for all new clients.- Analyze performance and advice clients on best practices of email sending and enforce them.- Be up to date with global email trends , and implement them within the system.- Tracking and correcting DNSBL listings and other ISP blocks.- Designing and running tests on Email Deliverability. - Applying , Testing and verifying Feedback Loops.- Maintaining DNS and MTAs.- Run the email campaigns for different internal clients / businesses.- Work with the design and content team to come up with engaging communications to drive maximum ROI out of the email campaigns- Constantly A / B test and optimize the different type of email campaigns and elements of the campaigns (subject line , CTA buttons , images , layouts , etc.)- Stay updated with the latest market trends in email marketing and come up with innovative campaigns.- Constantly seek to optimize the performance of the email marketing efforts by driving more ROI out of the campaigns.- Strive for analytical excellence by measuring & adapting creatives based on the performance of the creatives (CTRs , email open rates , etc.) on email campaigns- Provide feedback and input on marketing campaigns to the marketing team and identify opportunities to create more engaging marketing campaignsPriyanka Rai,
Keyskills :
testingloopsdesignmarketingmailrunninglistingsplacementtests