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| Job Location | Bangalore |
| Education | Not Mentioned |
| Salary | Not Disclosed |
| Industry | IT - Software |
| Functional Area | Marketing / Communication |
| EmploymentType | Full-time |
Cloud Computing technology is changing the world. And we are looking for individuals who want to help shape this exciting time with us.Amazon Web Services (AWS) is looking for a seasoned B2B enterprise marketer to help build out and run our strategic enterprise marketing efforts in India. In this role, you will be responsible for developing and implementing the regional marketing strategy for the Enterprise business. Build a framework and engagement model working with Enterprise Business and cross functional teams to accelerate awareness, adoption of AWS s services in the Enterprise.Your main area of responsibility will be drive demand for AWS services by engaging with IT and Business Decision Makers, build messaging and content strategy, engage partners and influencers to help Enterprises achieve their business objectives. Focus will also be on establishing a good understanding of the customer buying decision journey, building right campaigns for the different stages of adoption and digital contact- and nurture program. If you have the track record and vision to develop our account-based marketing strategy and orchestrate delivery of targeted campaigns, events, and executive programs that deliver results for our most strategic accounts, you will be a great fit for this role.The role requires you to work collaboratively with the India sales leadership, business development and Asia Pacific marketing teams, to strategically design a go-to-market delivery to build relationships, drive pipeline and expand awareness of AWS solutions and services across the Enterprise industry.Responsibilities: Develop and own the strategy for Enterprise Marketing that targets technical and business decision makers in the top enterprises across India region Lead account based marketing (ABM) for the enterprise segment, including strategy, planning, development, and synchronizing marketing initiatives that support goals for our strategic accounts Develop segment playbooks, support frameworks, and standard methodologies to support target account execution for the India region Collaborate with the Enterprise sales team, be their trusted marketing advisor to drive demand to support the business growth and achieve revenue targets in strategic accounts Execute on high impact marketing programs that generates interest in the portfolio of AWS solutions for Enterprise companies, while evangelizing existing customer use cases on their success using the platform Manage and monitor dedicated marketing spend, optimize marketing results with clear ROI reporting, 12+ years growing and supporting successful B2B field and growth marketing initiatives, partnering closely with sales within Enterprise SaaS companies Experience marketing to CXOs and Tech Decision Makers, including ABM and field marketing programs Excellent communication skills - and a passion for working in highly cross-functional environment Ability to thrive in a fast-paced environment, with clarity of objective and end goals Bachelors or Masters Degree Preferred Qualifications Experience in field marketing within Enterprise IT marketing experience in India or Asia Experience working in rapid growth companies and industries Knowledge about cloud computing market and technologies Skill to use BI tools, Salesforce, Marketo and other digital marketing toolsAmazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer, and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, disability, age, or other legally protected status.
Keyskills :
enterprise salesbusiness developmentbusiness growthit marketingbrand managementsalesrapid growthadvertisingweb servicesmarketingcloud computinguse casesfield marketingthrive in a fastpaced environment