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Media Buying and Planning

1.00 to 6.00 Years   Bangalore   22 Sep, 2024
Job LocationBangalore
EducationNot Mentioned
SalaryRs 3.5 - 8 Lakh/Yr
IndustryAdvertising / MR / PR / Events
Functional AreaMedia Planning / Buying
EmploymentTypeFull-time

Job Description

    Job description for Media Buying Company: Ginger Media GroupLocation: Bangalore, IndiaJob descriptionPosition Overview:As a Media Buying Specialist in the OOH vertical, you will be responsible for developing and implementing strategic marketing plans to achieve the companys and clients goals. You will collaborate with cross-functional teams, leverage industry knowledge, and ensure marketing efforts align with overall business strategies.Role & responsibilities
    • Research, develop, and communicate strategic marketing plans for the OOH vertical.
    • Optimize marketing efforts for both company and client campaigns.
    • Collaborate with multifunctional teams to execute marketing plans effectively.
    • Align marketing efforts with overall business strategies, focusing on the OOH vertical.
    • Provide key insights and strategic recommendations for Below the Line (BTL) marketing thrust.
    • Shape brand positioning and narrative for targeted audiences in the OOH vertical.
    • Leverage industry knowledge to provide insights and recommendations.
    • Continuously network in the market to generate new opportunities.
    Preferred candidate profile
    • Minimum 2-5 years of experience in the OOH industry.
    • Creative thinker with a data-driven approach.
    • Proven track record of project management with strong attention to detail.
    • Excellent communication skills, both verbal and written.
    • Strong negotiation skills
    About Ginger Media Group:Ginger Media Group is a leading advertising agency committed to delivering innovative solutions in the Out-of-Home (OOH) vertical. We are seeking a dynamic and experienced Media Buying Specialist to join our team in Bangalore. If you have a passion for OOH advertising, strategic thinking, and a proven track record in the industry, we want to hear from you.Visit: www.GingerMediaGroup.comHow to Apply:If you have a passion for OOH advertising, a strategic mindset, and the experience to drive successful marketing campaigns, we invite you to apply. Submit your resume and a cover letter outlining your relevant experience to hidden_emailGinger Media Group is an equal-opportunity employer. We value diversity and are committed to creating an inclusive workplace for all employees.Company InfoAddress:Rukmini Knowledge Park, Kattigenahalli, SH 104, Srinivasa Nagar, Bengaluru, Karnataka 560064

Keyskills :
media planningbtloutdoor advertisingoohtransit advertisingmedia buying

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