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Paid Marketing Manager

4.00 to 5.00 Years   Bangalore   31 Aug, 2020
Vyom India
Job LocationBangalore
EducationNot Mentioned
SalaryNot Disclosed
IndustryPrinting / Packaging
Functional AreaGeneral / Other Software
EmploymentTypeFull-time

Job Description

Responsibilities :

  • Lead and support the implementation of our paid marketing strategies.
  • Examine correlations between prospecting activities, revenue, and budget.
  • Measure and optimize our paid marketing using Google Analytics, and HubSpot landing page sources reports etc.
  • Research and test partnerships with new vendors to expand our reach and/or lower cost-per-acquisition.
  • Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs.
  • Craft landing pages and lead-gen forms for our content to distribute through relevant paid programs.
  • Coordinate, supervise and inspire members of our paid marketing team.
  • Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying.
  • Monitor market intelligence and keep track of competitor movement and market situation.
Qualifications:
  • Previous working experience as a Paid Marketing Manager/Lead for 1-2 year(s).
  • A proven track record of successful marketing campaigns.
  • In-depth knowledge of the various paid marketing channels and technologies, including paid search, retargeting, social network advertising and content distribution and placement networks.
  • Hands-on experience in handling marketing budgets and forecasting/reporting results.
  • Outstanding communication, presentation and leadership skills.
  • Excellent organizational and time management skills.
  • Strategic thinker with great analytical skills.
  • Atleast 3 years Experience working for B2b Saas companies.
  • Knowledge about Adtech industry ( Nice to have).
,

Keyskills :
marketingsalesadvertisingbusiness developmentbrand managementsocial media marketingsocial medialanding pagesmedia marketingtime managementgoogle analyticssupport servicesdigital marketinganalytical skillsmarketing strategyworking experience

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