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Job Location | Bangalore |
Education | Not Mentioned |
Salary | Rs 7 - 8 Lakh/Yr |
Industry | Recruitment Services |
Functional Area | General / Other Software |
EmploymentType | Full-time |
Roles and responsibilities Dear Candidate, Greetings from HR Central! We have an opportunity for a Social Media Strategist for a leading Advertising Agency in Bangalore. This is for their digital business, for a B2B client. This is a unique opportunity for a candidate of equally unique perspective and experience, looking to bring a fresh take on strategic planning to B2B digital and social programs. The role: Lead and drive social media strategy, programming and execution, including campaign strategy development, program conception and execution, and measurement of social programs Integrate social media strategies across all aspects of paid, owned and earned media by working in partnership with Creative, Planning, Strategy, Account and media teams Have a deep understanding of the various platforms within social media (first-hand experience a must) and have a point of view around B2B-specific applications of each of them Be experienced in managing influencer outreach Have a passion for delivering new ground breaking ideas that bring branding, social and mobile together and have a track record of doing breakthrough work Possess strong communications skill (written and presentation) able to work within the Agency and with the clients Great story teller Have a passion for social and new media and an innate curiosity Responsibilities: Work closely with creative, account, media, planning teams and with clients on the development of strategies and the integration of social into existing programs Direct teams to employ a variety of research techniques to understand and analyse data and provide insight. Lead the creation of social media strategies built on the back of research and an understanding the clients business goals Manage execution of social media campaigns Develop measurement and KPIs while overseeing the preparation of reports summarizing these results from social media campaigns & ongoing programs Contribute to developing the talents of your team members and direct reportsRequired Candidate profileQualifications: 3-4+ years of relevant work experience in the social media and digital communications space Passion for all things digital and social Proven success in managing client campaigns in social Consistently demonstrated the ability to build strong, collaborative relationships internally and with the client Experienced in measuring the success of social programs using listening and analytics tools Proven success in creating and managing a social media discipline within an agency or business. Proven ability to leverage social across platforms. Proven ability to integrate social media into overall marketing strategy Deep knowledge of all aspects of the social space: platforms, vendors, measurement, content creation, media, technology, UX Proven track record of creative thinking and innovation Self-driven individual Passionate for big ideas ,
Keyskills :
socialmediamarketingaccountsadsadvertisingcampaignstrategydevelopmentearnedmediamediastrategycontentcreationstrategicplanningadvertisingagencystrategydevelopmentb2brandingidentitymarketing