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| Job Location | Chennai |
| Education | Not Mentioned |
| Salary | Not Disclosed |
| Industry | IT - Software |
| Functional Area | General / Other Software |
| EmploymentType | Full-time |
Senior Digital Marketing Executive - JOB CODE 110035Senior HR and Admin Executive - Job Code: 110025Business Development Executive - JOB CODE 110045SENIOR DIGITAL MARKETING EXECUTIVE - JOB CODE 110035 - AKRA TECH SENIOR DIGITAL MARKETING EXECUTIVE JOB CODE 110035SENIOR DIGITAL MARKETING EXECUTIVE - JOB CODE 110035 LOCATION : REMOTE We are looking for an experienced Sr. Digitial marketeer who should have a brilliant track record in developing , implementing , tracking and optimizing digital plans , programs and campaigns across channels.We expect the candidate to have extensive knowledge in marketing tools such as Hubspot , Zapier , Buffer , Hootsuite , Social Flow etc. and improve brand awareness and conversionsRequirements Bachelor s or Master s degree in marketing or Sales or similar field Proven working experience in digital marketing Demonstrable experience leading and managing SEO / SEM , marketing database , email , social media and / or display advertising campaigns Highly creative with experience in identifying target audiences and devising digital campaigns that engage , inform and motivate Experience in optimizing landing pages and user funnels Experience with A / B and multivariate experiments Solid knowledge of website analytics tools (e.g. , Google Analytics , NetInsight , Omniture , WebTrends) Working knowledge of ad serving tools (e.g. , DART , Atlas) Experience in setting up and optimizing Google Adwords campaigns Working knowledge of HTML , CSS , and JavaScript development and constraints Strong analytical skills and data - driven thinking Up - to - date with the latest trends and best practices in online marketing and measurement Responsibilities Plan and execute all digital marketing , including SEO / SEM , marketing database , email , social media and display advertising campaigns Design , build and maintain our social media presence across all digital channels Identify , Measure and report performance of all digital marketing campaigns , and assess against goals (ROI and KPIs) Identify trends and insights , and optimize spend and performance based on the insights Brainstorm new and creative growth strategies Plan , execute , and measure experiments and conversion tests Collaborate with internal teams to create landing pages and optimize user experience Utilize strong analytical ability to evaluate end - to - end customer experience across multiple channels and customer touch points Instrument conversion points and optimize user funnels Collaborate with agencies and other vendor partners Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate Ruby on Rails Internet of Things Any other Info (Tools , Certifications etc.)Thanks for sharing!Change Name Email transcript Sound On Sound Off Pop out widget End this chat session Please fill out the form below and we will get back to you as soon as possible.Sorry , file transfer is limited to 5 files at a time. Please try the following file(s) again :Sorry , file transfer is limited to 50mb per file. Please compress the following file(s) and try again.,
Keyskills :
salesmarketingcustomer relationsbusiness developmentcold callinginternet of thingsstrong analytical skillsad servingsocial mediafile transferlanding pagesadmin executiveuser experiencegoogle adw