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Job Location | Chennai |
Education | Not Mentioned |
Salary | Not Disclosed |
Industry | IT - Software |
Functional Area | General / Other Software |
EmploymentType | Full-time |
Lead Campaign Specialist Job Title: Lead Campaign SpecialistJob Code: L0278Job Type: ITExperience: 5 - 8 YrsQualifications : : BE / B.Tech / MCAPositions: 3: ChennaiEssential Skill : Role Description : Employment Type : PermanentClick here to Client handling experience Design and data modelling experience Expertise in any one of the campaign management platforms - Responsys , SFMC , IBM Watson Good Experience in SQL Experience in Data model design Expertise in Campaign Orchestration , Life cycle programs and personalization Expertise in Marketing data optimization and List cleansing Experience in Data optimization and Hygiene Experience in Personalization of campaigns Good Business understanding of Digital Marketing Excellent communication skills.The person will be the point of contact for the Customers for day to day interactions and updates Responsible for providing estimates , solution design , mentor and coach team members The person will be required to be hand - on on campaign management platform for creating and executing marketing campaigns Ability to work independently and work directly with Marketing teams Drive the strategy for the email program to deliver strong engagement and results , through audience segmentation , deliverability , best practices , and data analysis Analyze the effectiveness of Digital Marketing deliverables , measures against objectives and reports results Flawless delivery of daily campaigns , troubleshoot issues that arise and implement solutions to mitigate future problems Willing to learn new platforms and develop team members to move to next level.,
Keyskills :
html emailmarketing marketing customerrelations lifecycle modeldesign dataanalysis datamodeling clienthandling solutiondesign digitalmarketing experiencedesign ep ting statementsofw ksow campaign