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Marketing Manager

10.00 to 15.00 Years   Chennai   28 Sep, 2024
Confidential
Job LocationChennai
EducationNot Mentioned
SalaryRs 9 - 14 Lakh/Yr
IndustryMetal / Iron / Steel
Functional AreaMarketing / Communication
EmploymentTypeFull-time

Job Description

    Job Description Format
    • Job Role Marketing Manager Copper Plant
    • Current Position Holder Name New Position
    • Qualification Bachelors degree in Marketing, Business Administration, or a related field. A Masters degree or MBA is preferred
    • Experience & Skill Set 10 years of experience in marketing, with at least 7 years in the metals or manufacturing industry. Knowledge of international trade regulations and export marketing. Experience in B2B marketing and industrial sales.
    • Unit Sree Sumangala Coppertec Private Limited ( While Posting Dont disclose the company name)
    • Job Description / Responsibilities The Marketing Manager for Copper Products is responsible for developing and executing marketing strategies to promote and sell copper anode plates, copper ingots, and related products. The role involves market research, customer relationship management, product positioning, and sales strategy implementation to achieve the companys growth and revenue targets.
    • Desired profile of the candidate - Conduct market research to identify trends, customer needs, and competitive positioning in the copper products industry. - Analyze market data to determine target markets, customer segments, and pricing strategies. - Monitor and report on competitor activities and market conditions. - Develop and implement marketing plans to increase brand awareness and market share for copper products. - Create product positioning strategies to highlight the unique features and benefits of copper anode plates, copper ingots. - Work with cross-functional teams to develop product marketing materials, including brochures, presentations, and digital content. - Collaborate with the sales team to develop sales strategies and promotional campaigns. - Provide the sales team with the necessary tools and resources to effectively sell copper products. - Assist in the preparation of sales proposals, contracts, and presentations.

Keyskills :
market analysissecondary research

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