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Adobe Campaign Specialist

1.00 to 6.00 Years   Delhi   26 Apr, 2020
Job LocationDelhi
EducationNot Mentioned
SalaryNot Disclosed
IndustryKPO / Analytics
Functional AreaGeneral / Other Software
EmploymentTypeFull-time

Job Description

The Role: The Adobe Campaign Specialist would need to have at least 5 years of experience. In this role, you will be responsible for building complex highly segmented, multi- wave and multi- channel workflows and journeys in Adobe Campaign.

This position is based in our India office (New Delhi).

Key Responsibilities:

  • Build, test and execute complex highly segmented, multi- channel (email/push/SMS) & multi- wave workflows
  • Creation and mapping of transactional templates (passing JSON payloads)
  • Offer management and targeting personalized offers to users
  • Build, test and execute promotional / auto / transactional / trigger Push Notifications (iOS & Android devices)
  • Develop new email capabilities including segmentation and personalization, architecture and maintenance of data tables
  • Troubleshoot campaign/instance issues and provide solutions to complex workflow issues
  • Track and monitor campaign results, resolve issues and report status
  • Build new processes and update the existing ones
  • Partner with stakeholders to gather data, business and technical requirements
  • Provide guidance in the use of customer data and data governance

Requirements:

  • 5 years Adobe Campaign Classic experience required (end- to- end developing, testing and deploying)
  • Certification in Adobe Campaign Business Practitioner, Developer or Architect a plus
  • Bachelor s degree in Computer Science or equivalent experience
  • Demonstrated ability to write code using JavaScript, HTML/CSS and SQL
  • Experience in troubleshooting push notifications & handling auto- push triggers is preferred
  • Experience in configuration, customer and recipient schema
  • Experience in setting up triggers in Adobe Analytics and utilizing those in adobe campaign
  • Experience in creating the offers and how offers can be targeted in a workflow with variations
  • Experience working with APIs - preferably SOAP and REST based APIs is preferred
  • Experience with configuring Adobe Campaign with additional solutions, such as Analytics, Target, Audience Manager, or Experience Manager is preferred
  • Experience with Adobe Target for A/B testing and integrating with campaign for personalized offers is a plus
  • Excellent analytical, problem- solving, and troubleshooting skills, possessing an innovative, solutions- oriented mindset required
  • Excellent documentation and communication (written and verbal) skills
  • Experience in file management tools is preferred (CuteFTP, FileZilla, etc.)
  • Exposure to an Agile environment is preferred

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Keyskills :
html emailmarketing marketing reporting customerrelations customerdata datagovernance adobeanalytics filemanagement computerscience agileenvironment messagingplatforms marketingoperations troubleshootingskills technicalrequirements sql soa

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