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Brand Manager - FMCG

12.00 to 18.00 Years   Delhi   26 Jan, 2023
Job LocationDelhi
EducationNot Mentioned
SalaryNot Disclosed
IndustryRecruitment Services
Functional AreaOperations Management / Process Analysis
EmploymentTypeFull-time

Job Description

    Broad Responsibilities:- Lead the development and execution of the brand strategy and build awareness and acceptance for the product- Administer the annual marketing budget. Create and manage a calendar of events for brand promotion- Product launch, conduct consumer & market research and monitor market trends to remain competitive and to meet overall company objectives and targets- Develop and execute marketing campaigns aimed at communicating our brand message- Create Social Media Marketing strategies to create a brand name in social media and raise awareness leading to better penetration and pull in the desired market- Continually review changes in the market, consumer behaviour trends and the activities of competitors for proposing mitigation plans in order to combat competition by adjusting the marketing plan if required- Lead sourcing and selection of creative partners for brand projects- Work closely with sales team and support them in handling ATL/BTL activities- Measure and report on success of marketing campaigns- Conduct market research studies and measure customer satisfaction levels for further improvements in the product portfolio,

Keyskills :
environmental impact assessmentmarketingconsumer behavioursocial media marketingbrand managementproduct launchsocial mediaadvertisingmedia marketingbrand strategyatlsales

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