Zonal Marketing Manager - Life Insurance

8.00 to 12.00 Years Delhi 04 Aug, 2022

Job Location	Delhi
Education	Not Mentioned
Salary	Not Disclosed
Industry	Recruitment Services
Functional Area	Sales / BD
EmploymentType	Full-time

Job Description

Our Client is a well established Life Insurance Company. Established in 2011, the company is part of Indias leading diversified financial services organization.The role would be directly responsible for providing marketing support & sales enabler tools to a specific Channel and Zone and impact the business results Key Responsibilities : - To support Business in zonal marketing initiatives & brand building- To develop segmented marketing solutions BTL for recruitment & sales lead generation initiatives- To manage marketing communication as per the channel SPOC- To manage overall marketing support - collaterals, tools- To leverage regional & Zonal opportunities by working closely with regional & zonal heads.- To visit branches/partner office to provide marketing inputs & gain insights on business.- To keep track of business and competition movement. Key Performance Indicators : - Zone /Channel APE & Recruitment Target Achievement - 100%- Min 2 BTL Activity per Month for Lead Generation- Support- Zero Variance on Planned Marketing Activity Budget v/s Actuals- 100% Compliance adherence for laid Processes for Marketing function Job Requirements Qualifications: Graduate/ MBA Preferred Base Skills: Understanding of Insurance, insurance products, processes & systems Functional Competencies: - Project Management- Digital Marketing and channel marketing- Business Communication. Behavioral Competencies- Customer Centricity- Collaboration- Execution Excellence Key Interactions: Internal: Legal/ L&D/Finance/ Products: Regular collaboration with Legal & Compliance / Finance / Training and Development /Actuary & Products & other functions like Brand Team for execution of marketing initiativesResponsible for Collaboration with sales and Channel Heads for understanding of requirements and support External: Industry: Regular interaction with Industry people to identify the competition marketing initiative for bench marking,

Keyskills :
marketingsalesbtlbrandingadvertisingsales lead generationlife insurancelead generationdigital marketingmarketing supportfinancial servicestarget achievementmarketing initiatives

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Zonal Marketing Manager - Life Insurance

Job Description

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