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Job Location | Gandhinagar |
Education | Not Mentioned |
Salary | Not Disclosed |
Industry | BPO / Call Center |
Functional Area | General / Other Software |
EmploymentType | Full-time |
Product Marketing Executive This technical opening is for Etech Technology Solutions, a group company of Etech Global Services. Etech provides software development services and product development solutions to the companies globally.Product Marketing Executive Project Delivery Head Software Development Role Summary: The ideal candidate will collaborate with a product team and will facilitate the marketing. Marketing/ Sales professionals, with a Product Marketing experience of about 2- 5 years, and a hands- on experience in generation of leads and new business opportunities.Job Description Thorough understanding of the functional aspects of the products and ability to collect required information during the client discovery call. Ability to demonstrate product and its features to the clients with all the relevant functional details and mapping up the requirements based on the discovery call. Ability to translate business requirements into technology features. After each product demonstration conduct qualitative and quantitative research to develop key findings and recommend product enhancement actions. Smart approach to translate the technical and functional details for the benefit of the users keeping the product features in mind. Research competitor offerings and suggest the needed changes. Device Social Media strategy for product promotion and lead generation. Device and prepare Email Marketing campaigns for product promotions. Define the value proposition and messaging for products and its features. Partner with the team in the creation of product marketing content. Create product content such as case studies, videos, and website copy and blog posts. Device Affiliate marketing program/ campaign and create a network of affiliates. Develop a strong sales lead funnel. Skills Ability to motivate, mobilize and scale up the team. Good Collaboration skills Abreast with market trends and events in the allocated territory/ territories Good interviewing skills for facilitating pre- sales and understand prospects. Excellent communication skills Ability to think out of the box and be tomorrow- ready in terms of changing market condition International sales exposure Excellent communicator who can quickly earn the respect of the team and customers. Good team player Self- motivated and enthusiastic Ensures quality of deliverable s Be open to receiving feedback and constructive criticism. Be passionate about all things of UX and other areas of design and innovation. A can do attitude Any graduate with 2 to 5 Years of experience in Inbound Marketing, Product Marketing and Sales. The right person will be technical and analytical, and possess several years of business development in enterprise.,
Keyskills :
businessdevelopment marketing advertising brandmanagement android socialmedia mediastrategy emailmarketing projectdelivery productmarketing productpromotion ewbusiness casestudies inboundmarketing prod