Assistant Manager- Digital Marketing, Google Ads, Affiliate Marketing

Job Description

Greetings from Watermelon group.Urgent hiring for the position ofAssistant Manager- Digital Marketing/Google Ads/Affiliate Marketingfor the location of Gurgaon.1.Associate/Sr. Associate Google Ads- Upto 6 Lacs2.Assistant Manager - Digital Marketing- Upto 8 Lacs3.Associate/Sr Associate- Digital Marketing- Upto 6 Lacs4.Assistant Manager - Affiliate Partnership- Upto 8-9 LacsLocation: GurgaonNote -Candidates from PAIDS ADS background only1) Assistant Manager-Affiliate MarketingDuties and responsibilitiesRun well-conceived marketing tests to help optimize affiliate salesPrioritize execution strategy based on revenue potential Motivate affiliates to providemaximum exposure and revenuesOptimize all aspects of affiliate program through established and new networksImplement initiatives that enhance affiliate productivity, create new growthopportunities, and increase ROIResponsible for scaling up non-banking partnerships with partners across multipleindustriesFocus on achieving the traffic and revenue targets by targeting potential partners, mostimportantlyAggressive outreach through the Carpet-Bombing strategy by partnering with multiplenew platforms.Handling entire campaign execution from aligning with brands, Coupon codes creation,Cataloguelinks creation, sharing performance reports with partners, and making weekly reports ona regular basis2) Sr. Google Ads ExecutiveKey Responsibilities:Must have knowledge of Google Analytics, Google Ads & Excel.Experience in campaign planning, execution and measurement KPIsQuick learner and highly action-oriented with the ability to work in a fast-paced and dynamic environment ResponsibilitiesBachelors degree or equivalent practical experience.At least 1-2 years of experience in Google Ads including search, display, shopping, youtube advertising.Previous work experience with an e-commerce/startup/early-stage companiesIn this role, youll drive execution for Google Ads Best Practices across Search, Shopping, Google.Developing and executing new and innovative strategies for consumer acquisition.Continuous experiment and run A/B Testing on campaigns, messaging and targeting to improve ROI.Gathering insights into campaigns and consumer behaviour and implementing the learnings.Manage repository of Best Practices guides and checklists while optimizing for campaigns buying journey.From determining positioning, naming, competitive analysis, product launches and content communications, you help shape the voice of the product via ad copies and help it grow a consumer base.You work with a cross-functional team across the content, website, product development, engineering and more to adapt and develop, data-driven Google Ads best practices that are impactful and easy to understand.3) Assistant Manager- Digital MarketingKey Responsibilities:Candidates should have familiarity and experience working with tools like Facebook ad manager, Google ads, Google analytics, Google merchant centre & any Mobile measurement partner like Adjust, Appsflyer, Branch etcS/he will execute a strategy for new user acquisition and also returning user engagement on Google & FacebookDeveloping and executing new and innovative strategies for consumer acquisitionContinuous experiment and run A/B Testing on campaigns, messaging and targeting to improve ROIUtilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpointsExperience Marketing funnel analysis and strong data orientation, in general, is crucial RequirementBachelors degree or equivalent practical ad agency experience.At least 1+ years of experience in google or Facebook adsPrevious work experience with e-commerce/startup/early-stage companies.Experience in campaign planning, execution and measurement KPIsNote - Candidates from PAIDS ADS background onlyThanks & RegardsAyaz SiddiquiAM- Talent Acquisition.Mobile:+91- 9953690140E-mail:ayaz.s@watermelongroup.in

Keyskills :
semaffiliate marketingsearch engine marketing semcampaign planninggoogle adwordsdigital marketingsearch engine marketinganalysisgoogle analyticsadsgoogle ads