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PROGRAMMATIC LEAD

4.00 to 6.00 Years   Gurugram   09 Mar, 2020
Saavn Media Pvt Ltd
Job LocationGurugram
EducationNot Mentioned
SalaryNot Disclosed
IndustryMedia / Dotcom / Entertainment
Functional AreaStatistics / Analytics
EmploymentTypeFull-time

Job Description

  • Assist the Brand Solutions team in selling as a subject matter expert in recommending the appropriate solutions for execution and meeting client objectives
  • Build and manage new relationships with clients, DSPs, Agencies, Trade Desks, and relevant inventory sources
  • Help maximize revenue opportunity with all existing programmatic partners
  • Own performance, reporting, and analysis of programmatic inventory
  • Primary contact for technical issues related to programmatic campaigns.
  • Help manage internal and external communications to troubleshoot and help resolve all unforeseen issues
  • Provide feedback to improve monetization, system processes and campaign management
  • Follow key programmatic trends, new ad technologies and best practices
  • Stay up - to - date with all new offerings from current ad - technology partners
  • Collaborate internally to strategize and define success metrics for all programmatic campaigns
  • Help spread programmatic knowledge internally
  • Provide adequate support to account management, ad operations, ad product and ad system teams
REQUIREMENTS:
  • Bachelor s degree with 4+ years of experience in digital ads
  • Excellent verbal and communication skills
  • DSP/SSP/Ad Network experience
  • Experience working on Programmatic guarantees, preferred deals, and private auctions
  • Strong understanding of the digital ad ecosystem (DSPs, trade desks, agencies, SSPs, buy - types, etc)
  • Experience on Google DFP, DBM, Appnexus and MediaMath
  • Knowledge in campaign setup and campaign optimization techniques
  • Experience with 3rd party data aggregators
  • Strong attention to detail, analytical skills with ability to make decisions based on data
,

Keyskills :
data analysisad operations brand solutionsbusiness acumen analytical skillsaccount management thought leadershipcampaign managem

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