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Sr. Executive- Digital Marketing

1.00 to 5.00 Years   Gurugram   07 May, 2022
Sri Ram & Son
Job LocationGurugram
EducationNot Mentioned
SalaryRs 2.5 - 5 Lakh/Yr
IndustryRetail
Functional AreaOperations Management / Process Analysis
EmploymentTypeFull-time

Job Description

    We are looking for a Digital Marketing person for our leading Retail Apparel BrandKey Responsibilities:
    • Create an SEO strategy and roadmap working with third-party partners to drive execution.
    • Utilization of customer data to continuously improve SEO and direct traffic to relevant pages as well as recommendations on content for websites.
    • Ability to identify SEO problems or inhibiting factors, diagnose the root cause and devise effective intervention.
    • Create dashboards to report on performance, drive action and present back to management.
    • On-page optimisation and Off-page optimisation. All associated steps, including website structure, Technical SEO, keyword analysis, Meta tags, titles, submissions, traffic analysis and rank optimisation etc.
    • Leveraging competitor research to help understand gaps and areas of focus.
    • Deep understanding of building organic traffic and improving Search Engine Result Pages.
    • Build cross functional relationships and processes with the Copy Writing, Marketing and Product teams to leverage relevant skill sets and establish a co-created content road map to drive performance.
    • Identifying and implementing strategies for increasing website traffic through organic search listings without being blacklisted.
    • Establish a relevant operating model with the 3rd party agency.
    • Research and identify URL architecture, page errors, content and navigational issues, and other factors that impact the technical performance of a website.
    • Establish on page keyword strategy and implement appropriate Headline strategy.
    • Work with the Paid Search team to establish a blending search point of view.
    • Educate the wider team on SEO and work collaboratively to drive a good operational model to drive engagement across multiple teams.
    • Sound knowledge of Social media promotions
    • Email & SMS marketing experience
    About this role
    • Working Monday to Saterday
    • We would need at least 5 years experience in same role
    • Can join us ASAP
    • Graduate
    • MBA in Digital Marketing

Keyskills :
marketingdigital marketing

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