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WhiteHat Jr - Director - Performance Marketing

8.00 to 12.00 Years   Gurugram   31 Jul, 2023
WhiteHat Education Technology
Job LocationGurugram
EducationNot Mentioned
SalaryNot Disclosed
IndustryEducation / Training
Functional AreaGeneral / Other Software
EmploymentTypeFull-time

Job Description

    Location: Mumbai/ GurgaonJob Level: Director Performance MarketingJob Purpose:Roles & Responsibilities:Job Responsibilities include, but are not limited to:- Manage the team to scale the business to 10X over next 6 months. - Develop and drive end to end marketing strategies for all channels. - Exceed aggressive consumer traffic, profit, and ROI goals for the performance marketing - Manage, optimize, and expand programs for all performance marketing channels to maximize the profitability of the performance marketing spend - Develop vendor relationship(s) to access best practices; work closely with existing vendors to ensure quality advice and guidance. - Track, analyze, and report on key performance metrics and identify areas of opportunity to improve KPIs across areas of responsibility. - Work cross-functionally across consumer marketing, creative, product management, and development teams. - Demonstrate intellectual curiosity and outside-in thinking on best and evolving practices, and ensure the team is constantly at the edge of the newest high potential opportunities or ways of working - Advise on digital and marketing best practices, the latest tools and systems. Skillsets and requirements:- 8+ years of relevant experience in performance marketing related channels/businesses, preferably operating large ($30M+) budgets and experience with considerable scale - Strong experience in planning, strategizing the Performance Marketing campaigns via Facebook, Google and other social media platform. - Deep understanding and experience across performance marketing channels, demonstrating depth and breadth of strategic and tactical knowledge of how different performance marketing channels can drive customer and business goals - Deep understanding and experience in using data across channels to build customer centric, cross channel strategies - Excellent leadership skills with experience managing teams remotely and working successfully cross- functionality. - Proven ability to execute in a fast paced environment - results oriented with roll-up-the-sleeves attitude. - Exceptional problem solving, communication, and analytical skills. - Ability to think and act creatively, strategically, and tactically. - Strong, relentless attention and focus to details. - Proven ability to juggle multiple projects at one-time with very little direction. - Strong proficiency in a multitude of performance marketing tools and platforms - Entrepreneurial spirit, mindset and work ethic are a must. - Should have strong connects and working experience with Performance Marketing agencies.Qualifications & Experience:- 8+ years of relevant experience in performance marketing related channels/businesses, preferably operating large ($30M+) budgets and experience with considerable scaleThis job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.,

Keyskills :
social mediaproblem solvingcustomer centricleadership skillsproduct managementconsumer marketing

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