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Digital Marketing Assistant

1.00 to 5.00 Years   Hyderabad   01 Jun, 2020
Job LocationHyderabad
EducationNot Mentioned
SalaryNot Disclosed
IndustryIT - Software
Functional AreaSales / BDInternet Marketing
EmploymentTypeFull-time

Job Description

Digital Marketing Assistant - Social Media Expert for Online Marketing.If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Assistant to develop, implement, track and optimize our digital marketing campaigns across all digital channels.You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. You will work with the marketing team, supporting teams and vendors to launch campaigns on time and on budget.ResponsibilitiesPlan and execute all web, SEO/ SEM, marketing database, email, social media and display advertising campaignsDesign, build and maintain our social media presenceMeasure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)Identify trends and insights, and optimize spend and performance based on the insightsBrainstorm new and creative growth strategiesPlan, execute, and measure experiments and conversion testsCollaborate with internal teams to create landing pages and optimize user experienceUtilize strong analytical ability to evaluate end- to- end customer experience across multiple channels and customer touch pointsInstrument conversion points and optimize user funnelsCollaborate with agencies and other vendor partnersEvaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriateRequirementsBS/ MS degree in marketing or a related fieldProven working experience in digital marketingDemonstrable experience leading and managing SEO/ SEM, marketing database, email, social media and/ or display advertising campaignsHighly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivateExperience in optimizing landing pages and user funnelsExperience with A/ B and multivariate experimentsSolid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)Working knowledge of ad serving tools (e.g., DART, Atlas)Experience in setting up and optimizing Google Adwords campaignsWorking knowledge of HTML, CSS, and JavaScript development and constraintsStrong analytical skills and data- driven thinkingUp- to- date with the latest trends and best practices in online marketing and measurement,

Keyskills :
marketing sales marketresearch advertising research stronganalyticalskills adserving socialmedia landingpages ds onlinemarketing googleanalytics digitalmarketing analyticalskills oogleadw digitalcampai

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