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Digital Marketing Specialist

4.00 to 8.00 Years   Hyderabad   03 Oct, 2024
WINTECH SERVICES INDIA PRIVATE LIMITED
Job LocationHyderabad
EducationNot Mentioned
SalaryNot Disclosed
IndustryInternet / E-Commerce
Functional AreaMarketing / Communication
EmploymentTypeFull-time

Job Description

    Job Summary:The Digital Marketing Specialist will be responsible for developing, implementing, andmanaging SEO strategies that drive organic traffic and optimise product pages for our e-commerce brands. This role requires a deep understanding of e-commerce SEO and the abilityto manage multiple brands effectively.Key Responsibilities: SEO Strategy: Develop and implement comprehensive SEO strategies to improveorganic search rankings and drive online traffic to company websites. Keyword Research: Perform ongoing keyword research and analysis to identifyopportunities for content optimization and new content creation. On-Page Optimization: Optimize website content, including product pages, categorypages, and blog posts, to improve search engine visibility and user experience. Off-Page SEO: Develop and execute off-page SEO strategies, including link-buildingand content marketing, to enhance domain authority and organic rankings. Content Strategy: Plan and execute content strategies to attract and engage targetaudiences, including blog posts, product descriptions, and other relevant content. Analytics and Reporting: Monitor, analyze, and report on key performance metrics(KPIs) to measure the success of SEO efforts and make data-driven decisions. E-commerce Management: Oversee the day-to-day management of e-commercewebsites, ensuring a seamless user experience and optimizing for conversion. Product Page Optimization: Optimize product pages for search engines andconversions, including improving product descriptions, titles, and meta tags. Market Research: Conduct market research to identify trends, competitor strategies,and potential opportunities for growth.Qualifications:Bachelors degree in Marketing, Business, Communications, or a related field. 3 years of experience in digital marketing, with a focus on e-commerce and SEO. Proven track record of managing successful SEO campaigns. Strong knowledge of SEO best practices and tools (e.g., Google Analytics, SEMrush,Search Console). Experience with content management systems (CMS) and e-commerce platforms (e.g.,Shopify, Magento). Excellent analytical skills and ability to interpret data to make informed decisions. Strong communication and interpersonal skills. Ability to manage multiple projects and meet deadlines in a fast-paced environment. Creative thinking and problem-solving skills.What We Offer: Competitive salary and benefits package. Opportunity to work with a dynamic team and contribute to the growth of multiple e-e-commerce brands. A collaborative and innovative work environment.

Keyskills :
digital marketingseo

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