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| Job Location | Jaipur |
| Education | Not Mentioned |
| Salary | Not Disclosed |
| Industry | BPO / Call Center |
| Functional Area | General / Other Software |
| EmploymentType | Full-time |
Greetings from Adecco India!! Here is the opportunity for inspired individuals, we are hiring Manager Data Management and Marketing Analytics for a university in Rajasthan. Job Requirement: - Manager Data Management and Marketing AnalyticsQualification required: -Engineer / BCA / MCA / with a post graduate qualification in Marketing / Systems. Masters in a quantitative field like Economics, Statistics, Engineering, or IT Required Experience:3 to 4 years of experience.Job Location: - Sikar , Rajasthan Job Description:-Responsible for applying analytics tools, techniques and data science to measure marketing performance and improve decision making by generating data-led insights Help improve efficiency of marketing initiatives through data management competencies aggregation to centralized database, classification, categorization in keeping with the conversion stage, timely retrieval and dissemination as per marketing requirement Improve on the current process for tracking enquiries endtoend, from lead generation to conversion for various customer interfaces call centre, website registrations, school and college contact programs, examination databases, SMS queries, online initiatives Provide digital communication support to product teams in terms of mass mailing, SMSes etc. through outsourced platforms. Tracking effective delivery of this communication Engaging with the Social Media Marketing team to monitor the effectiveness of various online initiatives run through the marketing cycle Generate analytics to measure the Return on Investment for various engagement channels traditional advertising, online campaigns, student databases etc. Key Competencies:- 1.Handling a similar responsibility in education, digital marketing, e-commerce organization or a consumer facing service organization 2.Hands-on experience with a CRM platform like Microsoft Dynamics or Salesforce 3.Ideal candidate will be an analytical thinker, results and detail oriented, and possesses the confidence and desire to identify new tools and analytics techniques that improve marketing efficiencies. 4.Should be an expert on Excel. Should have an understanding and experience with database architecture, APIs, IT systems and tools associated with accessing, analyzing and visually presenting data to a variety of audiences. Interested candidates can send their resumes on astha.sharma@adecco.com . Regards, Astha Sharma Recruitment Consultant (Permanent Hiring ) Contact No : 0141-4509333 Adecco India 7th Floor, Vinayak Heights, Plot No.- 105-106, Gom Defence Colony, Gautam Marg, Near Vaishali Circle, Khatipura, Jaipur ( Raj ). ,
Keyskills :
returnoninvestment socialmediamarketing callcenter socialmedia datascience massmailing leadgeneration datamanagement mediamarketing digitalmarketing microsoftdynamics ehavi altraining messagingpla