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| Job Location | Kochi |
| Education | Not Mentioned |
| Salary | Not Disclosed |
| Industry | IT - Software |
| Functional Area | General / Other SoftwareMarketing / Communication |
| EmploymentType | Full-time |
JOB DESCRIPTION Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door Deploy successful marketing campaigns and own their implementation from ideation to execution Experiment with a variety of organic and paid acquisition channels content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis, and much more Produce valuable and engaging content for our website and blog that attracts and converts our target groups Requirements3+ years of experience is a mustBachelors or Masters degree in marketing or a related fieldDemonstrable experience in marketing together with the potential and attitude required to learnProven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivateSolid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends) Experience in setting up and optimizing Google AdWords campaignsNumerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheetsUp-to-date with the latest trends and best practices in online marketing and measurement,
Keyskills :
marketing channel net generation acquisition dentifying leadgeneration strategies develop