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Job Location | Kochi |
Education | Not Mentioned |
Salary | Not Disclosed |
Industry | Aviation / Airline |
Functional Area | Sales / BD |
EmploymentType | Full-time |
DEPARTMENTDigital MarketingOceanAir travels is the fastest growing travel & tourism agency in the UAE, as well as the top ranked online travel service provider on the leading International Online portals.MAIN DUTIES & RESPONSIBILITIESGood track record of SEM experience and success managing PPC campaigns across Google, Facebook and BingStrong analytical skills and experience generating SEM reportsCoordinating with the Media & Digital Marketing Team to understand the Campaign Requirements, deliverables and scope of workConducting analysis and generating project reports as required study of traffic channels, Analysis of KPIs, Cost, ROI, output/ productivity reports etc.In- depth experience with Campaign bid management.Familiarity with A/ B and multivariate experiments.Well- versed in performance marketing, conversion, and online customer acquisitionBudget allocation as per planning, funds managing, monitoring & ensuring ROIUp- to- date with the latest trends and best practices in search engine marketingShould be thorough with budget allocation and media planning for travel related paid advertising campaignsCoordinating with internal teams and raising the requirements for projects i.e. creative, ad banners, mailers, website content or any other media related things etcStrong knowledge and experience on Google Ad words, Google Analytics, Google Webmaster, Google Tag ManagerMinimum 5+ years of SEM experience managing PPC campaigns across Google and Bing.Good Track record of managing a team of PPC executivesStrong knowledge in Conversion Tracking & creating conversion funnelsWelcome to OceanAir Travels,
Keyskills :
strong analytical skillssearch engineonline travelmedia planninggoogle analyticsdigital marketinganalytical skillsconversion trackingppcsemroistatements of wk sowgoogle adwproject repagenc