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Deputy Manager Branch Retail Marketing Manager Lucknow Faridabad

4.00 to 7.00 Years   Lucknow   29 May, 2019
Whirlpool of India Ltd, Global Technology Engineering Center
Job LocationLucknow
EducationNot Mentioned
SalaryNot Disclosed
IndustryIT - Software
Functional AreaSales / BD
EmploymentTypeFull-time

Job Description

PURPOSE: Work closely with the Director-Retail Marketing in setting and delivering Retail functional goals. Managing and developing the retail vertical with focus on RE deployment, productivity, BTL and Trade Marketing execution. ESSENTIAL DUTIES AND RESPONSIBILITIES

  • Managing Retail and trade marketing execution
  • Managing BTL activations
  • Planning and execution of RE management activities
  • RE productivity management
  • Secondary sales MIS infrastructure/ reporting
  • Managing RE Connect including backend operations management
  • Vendor management
  • Driving visibility initiatives In shop and Out shop branding
  • Managing merchandising
  • Festival consumer offer management
  • Secondary sales data analysis and interpretation
  • Communication management from HO to region and Branch Marketing
KEY DELIVERABLES
  • Channel wise volume growth
  • Category wise billing points
  • Visibility audit scores
  • RE Productivity
  • Mix Management
Salary: Not Disclosed by RecruiterIndustry: Consumer Electronics / Appliances / DurablesFunctional Area: Sales, Retail, Business DevelopmentRole Category: Retail SalesRole: Regional ManagerEmployment Type: Permanent Job, Full TimeKeyskills: trade marketing btl marketing management retail marketing operations management vendor management backend operations communication management , PG - MBA/PGDM - Marketing, International Business, Other Management

Keyskills :
misbtlsalesretailmarketingmanagementsalaryvendbackendbusinessplanninganalysisrepting

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