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Job Location | Mohali |
Education | Not Mentioned |
Salary | Not Disclosed |
Industry | IT - Software |
Functional Area | General / Other Software |
EmploymentType | Full-time |
No. of Vacancies : 1Experience : 2 - 5 yearsAbout Growth Hacker:Growth Hacker is marketing professional specialized in profitably scaling traffic via content and distribution channels. Growth Hacker is responsible for thinking, conceptualising and end to end execution of growth hacks with the objective of generating higher revenues.Growth Hacker is a cross- functional role where you work closely with the marketing team, the sales team, the engineering department and the product management team.Previous working experience as a Marketing Growth Hacker for minimum 2 years.In depth knowledge of SEO factors and key algorithm updates.Hands on experience with web analytics and A/ B testing tools.Domain expertise in UI/ UX best practices.High standards of excellence and attention to detail.Being data- driven and kind of a data- geek: clear understanding of data, analytics, metrics and statistics.Being social and understanding users behavior. Having great customer relations skills and being focus on customer experience.A/ B Testing and Data Analytics experience.Editing and copywriting skills.Knowledge about both inbound and outbound marketing.Being performance and results- oriented.Being curious and creative.Being relentless in pursuit of growth.Having experience with growth hackings tools such as Optimizely for A/ B Testing, MailChimp for email marketing campaigns, HubSpot for CRM, sales and marketing purposes, Zapier to automate workflows.Job Responsibilities:Collaborate with channel- specific marketing teammates (blogging, email, social media, etc.) to identify areas for growth.Test and optimize marketing tactics for customer acquisition (e.g. online advertising, direct mail, out of home, affiliate) and conversion rate optimization.Conduct and present competitive analyses and market research. Identify industry trends and insights.Propose creative new projects, from building free tools and apps that attract prospects and convert leads to testing new approaches to capturing existing demand.Translate ideas to actionable items that deliver business results.Analyze, recommend and lead implementation of improvement initiatives.,
Keyskills :
ocial media email marketing customer acquisition marketing campaigns product management online advertising data analytics marketing tactic web analytics conversion rate new projects