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| Job Location | Mumbai City |
| Education | Not Mentioned |
| Salary | Not Disclosed |
| Industry | IT - Software |
| Functional Area | General / Other Software |
| EmploymentType | Full-time |
Work experience required is 3- 5 years. The key skill is to be strong in terms of brand strategy. Also: Liaising with clients to identify specific business problems and develop ideas Communicating with colleagues within the agency, such as creatives and account managers, in the process of developing a campaign Gaining a comprehensive context for advertising strategies by analysing a wide range of information in great detail, including demographics, socio- economics and the market for the clients product and market share Finding an angle on a specific product or service on which to base an advertising campaign Researching the product or service to be advertised, which may involve gaining technical or specific knowledge Reconciling the differences between consumers current perceptions of the brand and the way the client wishes the brand to be perceived Meeting the client to learn the background of the brand and advising on possible approaches to the target market. Providing the creative team with a clearly defined brief that contains concise information on the product, audience and strategy Presenting conclusions and ideas to clients and other agency staff Analysing and interpreting customer response and sales data to evaluate the effectiveness of the campaign,
Keyskills :
marketing advertising businessdevelopment customerrelations assetsrecovery marketshare sales brand agency context business strategy advising economics interpreting demographics communication MarketShareAnalysis rod