Area Manager, NRI Banking,

Job Description

Achieving revenue targets by acquiring, growing and deepening NRI client relationships through effective relationship management & Acquisition strategy. Focus on the analysis and satisfaction of NRI customers financial as well as investment needs and objectives.Business Drivers Maximize sales performance to achieve given revenue targets for self and team as well as that of the branch through liability products [Current /Savings /Term deposits], wealth management products and asset related products (secured, unsecured) Provide support for new product launches, and champion new sales initiatives. Device strategies to acquire large prospective customers through referrals, maximize market share in the catchment area of the branch, by below the line activities and promotions. Coordinate customer events along with the product team Ensure effective Relationship Management by monitoring the movement of the top customers of the Segment devise and implement a customer acquisition and retention programme. Improve product per customer holding. Ensure adherence to laid down processes, facilitate first time resolution. Minimize rejections and customer complaints Monitor customer satisfaction survey ratings, net promoter score or any other survey/ feedback ratings taken from customers and ensure continuous improvement if below bench-mark, sustain and better quality service Achieve best in class productivity in order to maximize the efficacy of the sales process. Have complete knowledge of the customer base in terms of the profile, demographics & psychographics and assets in the Bank and in other places. He/She is aware of bank s Mis-selling & Sales Policies and ensure adherence all the timesPEOPLE MANAGEMENT Ensure branch staff work as a cohesive motivated and top performing sales and service team Achieve high employee satisfaction and retention of good performers Identify and address training needs of staff on an on-going basisCustomer Experience Operational quality - Error free customer application & documentation Responsive and responsible selling Practice appropriate sales and marketing skill Ensure nil Customer complaints Risk Assurance Conduct CDD, MLP & TCF diligently Zero tolerance Fraud, Mis-selling Attend training, acquire knowledge and apply to job function Adhere to all policies, guidelines and procedures, comply with local regulatory requirements To comply with all applicable money laundering prevention procedures and, in particular, report any suspicious activity to the Unit Money Laundering Prevention Officer and line managerKEY DIMENSIONSImplement all segment/ product initiatives in the catchment Jointly own the delivery of segment / product objectives with the segment Business Targets : As mentioned in Job Objective AUTHORITIES NIL KNOWLEDGE/SKILLS/EXPERIENCEMust be a graduate. MBA s would be an advantage Candidates having Sales experience of at-least 1 year in the Retail Banking Industry; NR background preferable not essential, Wealth acumen would be an advantage Candidate having AMFI, IRDA (and other relevant certification) certification will be preferred Good knowledge of the selected market and customer segments would be an advantage Strong communication and negotiation skills with the ability to influence outcomes Strong inter-personal skills, which encourages and promotes enthusiasm and team spiritRegulatory & Business Conduct Display exemplary conduct and live by the Group s Values and Code of Conduct. Take personal responsibility for embedding the highest standards of ethics, including regulatory and business conduct, across Standard Chartered Bank. This includes understanding and ensuring compliance with, in letter and spirit, all applicable laws, regulations, guidelines and the Group Code of Conduct. Lead to achieve the outcomes set out in the Bank s Conduct Principles: Effectively and collaboratively identify, escalate, mitigate and resolve risk, conduct and compliance matters. Must not do mis selling and follow group code of conduct in dealing with customer as well as colleagues.Key Stakeholders NR Segment/ Wealth Management Unit,

Keyskills :
salesmarketingbusiness developmenttargetretailcode of conductnet promoter scorekeeping things simplestrong interpersonal skills