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Assistant Manager, Product Marketing - Mox

5.00 to 10.00 Years   Mumbai City   06 Oct, 2022
Standard Chartered Bank Ltd
Job LocationMumbai City
EducationNot Mentioned
SalaryNot Disclosed
IndustryBanking / Financial Services
Functional AreaFinance / Accounts / Tax
EmploymentTypeFull-time

Job Description

    * About Mox Mox is built by and for the ones who aspire to live life to the fullest we call them Generation MoxThe name Mox reflects the endless opportunities we can create, - Mobile eXperience; Money eXperience; Money X (multiplier), eXponential growth, eXploration it s all up for us to define together. Why Mox Mox helps you grow your money, your world, your possibilities. We equip you with the financial management tools, information and insights you need to make your dreams, big or small, come true. Everything at Mox from our products, features, to rewards is designed based on customer research, tailor made for your needs. We care about what customers care about, especially in data security and privacy. Data ethics is core to everyone here at Mox. Mox rewards you with an array of banking and lifestyle benefits. Who says banking can t be fun Who are we looking for We re looking for a passionate marketer to help bring to life various marketing initiatives that will continuously power exponential growth at Mox, a virtual bank in Hong Kong backed by Standard Chartered in partnership with PCCW, HKT and Trip.com. We re redefining banking, making it better, the way it should be. Responsibilites
    • Implement marketing campaigns from understanding business requirements through managing the entire production, coordinating and managing both internal stakeholders and external agencies along the process to ensure accurate and quality outputs.
    • Manage and execute our the marketing calendar for your assigned product areas, whether planning for seasonal or trend relevant contents, or mapping a suite of communications for direct marketing, and implement these initiatives across channels whether through paid advertising, eDM/push/SMS, Mox app, website, or our various social media platforms.
    • Build and deploy marketing materials on Salesforce Marketing Cloud, whether that s creating and sending a simple email to working with technical teams to develop complex automated customer journeys.
    • Collaborate with the Product Teams to plan, execute, and fulfil campaigns to meet business targets.
    • Work closely with Compliance, Legal, Risk and other cross functional teams to ensure we are compliant to regulation and governance.
    • Actively monitor campaign performance and provide scheduled reports to review effectiveness.
    • Stay abreast of emerging trends and translate those opportunities into potential marketing activities.
    Requirements
    • University graduate with around 5 years of consumer marketing experience in Hong Kong. Candidates with lesser experience may be considered for the Marketing Specialist role.
    • Experience in banking or financial service industries will be preferred.
    • Meticulous paying attention to detail, whether it s checking accuracy of content or design elements.
    • Demonstrate hands-on proficiency executing digital marketing, whether eDM to display banner or a social media post.
    • Adaptive to change with the ability to meet deadlines, and ability to work under a fast-paced environment.
    • Excellent written and verbal communications in both Chinese and English.
    ,

Keyskills :
mobile experiencesocial mediaemerging trendsaccountsdirect marketingbankingmissales

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