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| Job Location | Mumbai City |
| Education | Not Mentioned |
| Salary | Rs 5 - 12 Lakh/Yr |
| Industry | Gems / Jewellery |
| Functional Area | Internet Marketing |
| EmploymentType | Full-time |
We have excellent opportunity for Brand Management Specialist.Preferred industry : Jewellery, Fashion, Luxury Goods, Retail, Advertising, PR, Event ManagementPosition: Brand Management SpecialistExperience: 5 yr+Working Days: Mon-FriWorking Time 9:30 AM 6:30 PMLocation: MumbaiJob DescriptionFormulating Brand strategy, including the setting of style guides, brand guidelines, brand vision, and value proposition for short as well as long termDeveloping strategies and managing marketing campaigns across print, broadcast, and online platforms to ensure that products and services meet customers expectations and to build the credibility of brandsEstablish positioning, identify target audiences, and develop marketing plans with the help of the teamTo manage marketing projects from idea generation to execution and coordinate with the agencies, external suppliers, and internal stakeholders to deliver activity on time.Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trendsTo lead marketing team members. Supervising advertising, product design, and other forms of marketing to maintain consistency in brandingMeeting with clients and working with colleagues across multiple departments (such as marketing assistants, marketing managers, and chief marketing officers)Planning and organising events such as product launches, exhibitions, webinars, and photoshootsPlanning and execution of all communications and media actions on all channels, including online and social mediaAssisting with product pricing and new product launches as well as developing new business opportunitiesCreating and managing promotional collateral to establish and maintain product brandingManaging the budget for advertising and promotional itemsStrategize and plan a social calendar based on product requirements and business goals.Analyze monthly content and campaign performance and provide a recommendation based on the social objective. Ensure quality of content going live on various social handlesORM (Online Reputation Management) - Manage the queries that we received on social media to improve the reputation of the brand.Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategiesCreate, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tacticsOversee and approve marketing material, from website banners to hard copy brochures and case studiesKey Skills:Prior work experience as a brand managerProven ability to develop brand and marketing strategies and communicate recommendations to executivesExperience in identifying target audiences and devising effective campaignsExcellent understanding of the full marketing mixStrong analytical skills partnered with a creative mindData-driven thinking and an affinity for numbersOutstanding communication skillsUp-to-date with latest trends and marketing best practicesInterested candidate can share their updated CV on reena@oboxhr.com
Keyskills :
case studiesanalytical skillsonline platformssurgerymarket researchteachingadobe creative suitebrand strategyptstheatreadministrationproduct pricingmarket analysisstyle guidesproduct designnew businessevent managementbrand managementidea