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campaign execution

0.00 to 2.00 Years   Mumbai City   26 Feb, 2021
Job LocationMumbai City
EducationNot Mentioned
SalaryRs 1.0 - 3.0 Lakh/Yr
IndustryAdvertising / MR / PR / Events
Functional AreaMarketing / Communication
EmploymentTypeFull-time

Job Description

  • Executing the email campaigns on behalf of our customers in the expected timelines.
  • Doing primary level HTML modifications as per customer request.
  • Analyze and monitor customers email campaigns delivery
  • Sharing campaign delivery reports with customer
  • Understanding & responding to primary level customer queries / issues over phone or email / ticketing system
  • Analyze and identify process changes or product enhancements required & suggest if any.
  • Emailrelated technologies, including MTAs, SMTP, DNS, FBLs, whitelisting, authentication (SPF, DKIM, DMARC)
  • Assist in executing and evangelizing email marketing program strategies
    • Reporting/Analysis, track and analyze key performance metrics.
    • List Health, monitor & maintain email deliverability best practices and data cleanup (unsubs, inactives, etc.)
    • Managing overall process to drive and achieve incremental sales and customer acquisition and retention.
    • Build strong relationships with Postmaster Teams, industry experts.
    • Develop, produce, and leverage reporting to determine the effectiveness of email strategies.
    • Communicate critical performance metrics including weekly, monthly and quarterly program performance.
    • Recommend new ideas and innovations to grow and improve site/store traffic and revenue while optimizing contact strategies for overall database health.
    • Keep current with digital marketing industry trends and best practices.
    • Partner and coordinate work with outside agencies as required.
    • Identify opportunities to optimize our email campaigns
    • Attend customer daily/weekly/monthly calls.

Keyskills :
pay per clickemail marketingticketingmarketingevangelizinginteractive marketingdnsonline lead generationcampaignsemail strategyrebuildsenhancementsaffiliate marketingemail marketing softwareauthenticationdatabase marketingconversion optimi

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