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Chief Business Officer - eCommerce

10.00 to 15.00 Years   Mumbai City   31 Jul, 2023
Job LocationMumbai City
EducationNot Mentioned
SalaryNot Disclosed
IndustryRecruitment Services
Functional AreaGeneral / Other Software
EmploymentTypeFull-time

Job Description

    Purpose - Why does it exist To lead the growth of our domestic e-commerce vertical, comprising D2C and e-commerce marketplacesKey Performance Indicators1. Profitable sales growth in D2C and e-commerce marketplaces2. LTV/CAC for all channels3. Market share in e-commerce marketplacesKey Responsibilities- Draw up and deliver ambitious sales plans for D2C and e-commerce marketplaces. Overall in charge of business delivery of these 2 verticalsSpecific to D2C vertical- Oversee operation of own website, app, content platform and any other digital D2C initiatives, leading up to metrics around sales, traffic, engagement, LTV/CAC and NPS- Run an effective acquisition funnel with diversified acquisition sources, and strong customer loyaltyIn charge of performance marketing channels, budgets and ROISpecific to e-commerce marketplace vertical- Overall responsibility for delivering business from e-commerce marketplaces- Oversee preparation of S&OP, marketing programs- Continually improve market share in the marketplaces through a combination of product, marketing and other tactical interventions- Lead relationship management with various marketplaces- Liaise with product and marketing teams to help achieve sales objectivesThis job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.,

Keyskills :
business developmentmarket researchmarketingsalessales growthmarket sharebusiness delivery

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