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Job Location | Mumbai City |
Education | Not Mentioned |
Salary | Rs 3.0 - 6 Lakh/Yr |
Industry | Management Consulting / Strategy |
Functional Area | General / Other Software |
EmploymentType | Full-time |
Experience-1.00 - 4.00 YearsVacancies-3Job DescriptionTitle: Digital Marketing LeadBackground: Co s segmentation of users isa) fitness sitters,b) fitness seekers andc) fitness hunters who are primarily in the age group of 25-40 with internet access and high disposable income.Attracting the target segment of relevant visitors to the website/mobile app is critical to success. Therefore, we need an exceptional professional who can will be responsible for brand presence - initiation, execution and reporting through digital platforms such as Social Media, Website Engagement, Database Management, SMS and Email marketing, Advertisements and PR.Responsibilities:-Plan and execute Social Media initiatives-Initiating and executing digital advertising campaigns-Procuring, managing and reach-out to various database-Initiation and execution of marketing plans across different mediums-Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points-Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)-Collaborate with agencies and other vendor partners-Evaluate emerging technologies and evaluate its incorporation in the marketing plans-Work cross-functionally with the Client Servicing team and Customer Experience team to identify opportunities for growth-Undertaking online PR initiatives The PersonQualifications and Experience-Bachelors/Masters degree in marketing or business-1 to 3 years of experience in the field of digital marketing-Experience with Google ad words/ SEM is preffered-Strong analytical and data-driven thinking-Highly creative with a strong eye for detail-Up-to date with the latest trends and best practices in online marketing and measurement-Proficiency in Microsoft Office tools (Powerpoint, Word and Excel)Salary3 Lac To 5 Lac 50 Thousand P.A.IndustryIT Software - Ecommerce / Internet TechnologiesWork Experience1 - 4 YearsQualificationOther Bachelor Degree,
Keyskills :
googleanalytics digitalmarketing socialmediamarketing marketing socialmedia companysecretarialwork emailmarketing internetaccess onlinemarketing clientservicing microsoftoffice internetmarketing nalyti