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Digital Marketing Manager

5.00 to 8.00 Years   Mumbai City   26 Mar, 2019
Job LocationMumbai City
EducationNot Mentioned
SalaryNot Disclosed
IndustryIT - Software
Functional Areanternet Marketing
EmploymentTypeFull-time

Job Description

Job Responsibilities of a Digital Marketing Manager: Creating strategies to increase online traffic to the organizations website Tracking the conversions and improving the percentages and numbers Taking care of everything from SEO, SEM to Social Media Marketing Creating Social Media Marketing strategies to create a brand name in Social Media and raise awareness Improving the user experience on the companys website(Includes design, content and usability) Collecting and Evaluating customer feedback data Evaluating competitors Digital Marketing strategies and creating plans to overtake them Even though there is no singular Job description of a Digital Marketing Manager, we will try to see their broad job descriptions in various scenarios. E-commerce: In an ecommerce firm, the Job Description of a Digital Marketing Manager would generally include both operational and strategic responsibilities. Strategically, a Digital marketing manager would work closely with the CMO, VP etc. C-level executives to define and align the marketing objectives of the firm with the business goals and then devise an Omni-channel strategy to achieve these goals. The Digital Marketing Manager would be responsible for making sure that operationally all the concerned resources are utilized appropriately and is held accountable for the targets to be achieved. The Digital Marketing Manager co-ordinates with the team heads to ensure that the overall strategy is executed appropriately. Getting here will take experience and all-rounder and well groomed skills both technical, and interpersonal.

Keyskills :
managementmarketingsalessearchengineoptimizationonlinemarketingcontentmarketingdevelopmentbusinesssearchenginemarketingsocialmediaoptimizationonlinereputationmanagementbrand

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